The global modest fashion market keeps growing each year and its reportedly worth billions of dollars. Modest fashion has shone a light that women of various background, ages, faith and sizes can be stylish and lovers of modern fashion.
Meet Habeebat, a modest fashion brand showcasing on the AFWN2018 runway created to tackle the market gap within the Nigerian market for Halal Products.
What inspired your fashion journey?
Habeebat : The gap in the Nigerian E-commerce space for products that are attractive, classy and still very modest for the Muslim community.
What are the challenges you have encountered?
Habeebat : The need to reach out to the Muslims and Non-Muslims in Nigeria using all available channels.
Tell us about the collection you intend to showcase on AFWN runway
Habeebat : Complete Arabian outfit for men, Office looks, Abayas, Arabian outfits, Evening and Outing wears for women.
What is your outlook on African fashion and its impact worldwide?
Habeebat : African Fashion is unique and rich , I’ll really love that people see to improving it without having to alter the beauty and style that goes with what is truly African
What does Fashion mean to you?
Habeebat : Fashion is the accentuation of inner beauty in a bold, stylish and colorful way from head to toe.
Content Courtesy Of AFWN & Nairobi Fashion Hub