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Saturday 20th of July 2024

Nairobi, Kenya

The Newest NN Running Team Racing Outfit Design: An Explanation Of The Concept Behind Eliud Kipchoge’s 2024 Tokyo Marathon Customized Nike Kit

Posted On : March 1, 2024

Oscar Alochi

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The 2024 NN Running Team Kit represents not just an aesthetic upgrade but a deep cultural and environmental connection to the athletes’ training grounds. Centered around the theme of the Acacia leaf, the kit design symbolizes the essence of resilience, growth, and natural beauty that the athletes experience in Kenya. This design choice connects the athletes to their roots and the serene yet challenging environments where their training takes place.

The Acacia Leaf Symbolism

The Acacia tree holds a significant place in many cultures, especially in Kenya, where it is a common sight in the landscapes where the NN Running Team athletes train. The Acacia is known for its resilience, thriving in arid conditions with minimal water. This resilience mirrors the athletes’ own perseverance and dedication to their sport, facing and overcoming challenges in their pursuit of excellence. The use of the Acacia leaf in the kit design is a nod to this shared spirit of endurance and the natural beauty of their training environment.

Design Features

While specific details about the material composition, technological integrations, and performance-enhancing features of the kit are not mentioned, it’s typical for running kits of this caliber to include:

– Lightweight and Breathable Fabric: To ensure the athletes remain cool and comfortable during races, even in warm weather conditions.
– Moisture-Wicking Technology:  To draw sweat away from the body, helping to keep the athletes dry and prevent chafing.
– Aerodynamic Fit: To reduce air resistance and improve performance, every element, from the seams to the texture of the fabric is likely designed with aerodynamics in mind.
– Vibrant Design: The Acacia leaf motif is not just symbolic but also adds a visually striking element to the kit, making the athletes stand out during competitions.

The Story Behind the Design

The unveiling of the kit by Eliud Kipchoge’s management highlights the importance of storytelling in sports apparel. By sharing the history and inspiration behind the design, the NN Running Team connects the athletes and their fans to a larger narrative of heritage, environment, and the pursuit of excellence. This storytelling aspect enriches the significance of the kit, transforming it from mere sportswear into a symbol of identity and pride.

The Impact

The introduction of the 2024 NN Running Team Kit does more than update the team’s wardrobe; it serves as a source of motivation and a reminder of the athletes’ roots and the journey they embark upon in their careers. For fans and aspiring athletes, the kit is a tangible representation of what can be achieved with dedication and respect for one’s surroundings.

The 2024 NN Running Team Kit, with its Acacia leaf design, is a masterful blend of culture, nature, and technology. It stands as a testament to the team’s values and the athletes’ connection to their Kenyan training grounds, offering them inspiration and a unique identity as they compete on the global stage. This thoughtful incorporation of natural elements into sports apparel sets a precedent for future designs, where meaning and performance go hand in hand.

Global Sports Communication and NN Group have established a special ongoing collaboration. NN Running Squad is the world’s first professional running squad that is introducing a new aspect to running.

The NN Team
Together with the greatest athletes on the planet, the world’s finest long-distance runners form the NN Running Team. NN Group and Nike-sponsored athletes include reigning Olympic champion Eliud Kipchoge, world record holder, world champion, and Olympian Kenenisa Bekele, Chicago Marathon 2016 winner Florence Kiplagat, and Dutch athlete Abdi Nageeye. On April 9, 2017, the NN Running Team will compete in its inaugural team event at the NN Marathon in Rotterdam.

Setting Up a Professional Running Framework
With the goal of elevating the sport to a more professional and inventive level, the NN Running Team will compete in 150 events throughout the globe. Working with sponsors like Nike and NN Group allows us to provide the greatest assistance possible for our athletes.
A former elite athlete named Jos Hermens said, “And by assembling a team of elite athletes, young African and European talent, all the athletes can tap into the knowledge and experience that have propelled our world and Olympic champions to the top of their sport.” Serving as the head of Global Sports Communication, he has over 30 years of experience providing assistance to several elite athletes worldwide.

NN and Running 
NN Group has been actively participating in a range of running events since 2015 with the aim of assisting individuals in reaching their athletic objectives. Numerous running events in Europe and Japan, such as the Nationale-Nederlanden San Silvestre Vallencana in Madrid, the NN Marathon Rotterdam, and the Naha Marathon in Japan, are proudly sponsored by NN today.

Through its sponsorship of the NN Running Team, NN Group is advancing the sport of running. Remco Barbier, head of branding at NN Group, states, “We think that the accomplishments of the athletes in the NN Running Team can also motivate others.” Barbier says, “We also hope that the team’s knowledge of training regimens, nutrition, and apparel, for example, will inspire recreational runners and that this will contribute to improving their own performances.”

Content courtesy of NN Running Team & NFH

Oscar Alochi

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