Friday 24th of April 2026

Nairobi, Kenya

Kanye West’s Zero-Budget Super Bowl Ad: A Masterstroke in Marketing

Kanye West’s Zero-Budget Super Bowl Ad: A Masterstroke in Marketing

Oscar Alochi

February 24, 2024

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Kanye West has once again flipped the script, proving his unorthodox genius. With just an iPhone and a vision, West's team crafted a Super Bowl ad for the Yeezy brand that not only cost nothing to produce but also raked in an astonishing $19.3 million in sales within 24 hours of airing. This move has industry insiders and fans alike echoing a familiar sentiment: Kanye West is a blend of madness and genius. With a $0 production budget and an iPhone, Kanye West's ...

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Tyla Laura Seethal Stuns in a Custom Versace at the 66th Annual Grammy Awards 2024

Tyla Laura Seethal Stuns in a Custom Versace at the 66th Annual Grammy Awards 2024

Oscar Alochi

February 6, 2024

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Once again, Versace has created a legendary red carpet moment with the Grammy Awards headliner. This time it's Tyla, the Grammy-winning wonder from South Africa who wrote the popular song "Water." The celebrity won her first prize in the inaugural Best African Music Performance category as she attended the 66th Grammy Awards for the first time. She looked stunning in a pastel green dress with dazzling translucent fabric embellishments. The intricately draped work of art brought to mind J.Lo's ...

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What To Anticipate During Women’s Fashion Week A/W 2024

What To Anticipate During Women’s Fashion Week A/W 2024

Oscar Alochi

January 31, 2024

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With a packed month-long program of runway shows, presentations, and occurrences in New York, London, Milan, and Paris, Women's Fashion Week A/W 2024 is rapidly approaching. This season is sure to be exciting, as numerous companies will be making their much awaited debuts of creative directors. Irish fashion designer Seán McGirr will debut his first runway collection at Alexander McQueen. Following Sarah Burton's last presentation in the city in September, the British label will remain based in Paris. Chemena ...

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What Do You Know About African Fashion?

What Do You Know About African Fashion?

Oscar Alochi

January 25, 2024

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Africa is a vast continent with over 50 countries, each with its own unique cultures, traditions, and fashion styles. This diversity is reflected in the multitude of clothing styles, fabrics, colors, and patterns found across the continent.

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Tribal Chic 2024 Promises ‘African Royalty’ Splendor at Tribe Hotel in Nairobi, Kenya

Tribal Chic 2024 Promises ‘African Royalty’ Splendor at Tribe Hotel in Nairobi, Kenya

Oscar Alochi

January 22, 2024

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One of Kenya's most anticipated fashion events, Tribal Chic, has been going strong for a number of years. This esteemed event brings together fashionistas, social media influencers, young entrepreneurs, media personalities, corporate clients, diplomats, partners and sponsors, and those who have long supported and nurtured the fashion, corporate, and arts industries. It also creates an international platform for both established and up-and-coming designers. Tribal Chic, Nairobi's most glitzy yearly fashion event, is set to take place at the Tribe Hotel ...

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