International Cosmetics Brand Mac Has Collaborated With Local Artists To Develop Young Talent In Kenya
MAC Cosmetics takes pride in assisting emerging and renowned artists in furthering their careers. Stephanie Cherono, a Kenyan makeup artist, collaborated with MAC Cosmetics to host a Masterclass targeted at educating other aspiring makeup artists.
Stephanie Cherono was inspired by make-up and was mentored by MAC, where she perfected her skills and developed into the professional artist she is today.
MAC Cosmetics’ talent development program aims to:
- Support local artists by providing them with platforms on which to develop their skills and share their knowledge.
- Provide a venue for young Kenyans to develop their talents by allowing them to teach and learn about professional makeup applications to improve their skills.
- Encourage people to use their makeup talents and applications in a way that is bold and free.
@MACcosmetics collaborates with local artists to develop new talent.
Stephanie Cherono, a Kenyan makeup artist, collaborated with MAC Cosmetics to host a Masterclass targeted at educating other aspiring makeup artists.
MAC takes pride in assisting emerging and renowned artists pic.twitter.com/RZXL6zLtlP
— Nairobi fashion hub (@FashionNairobi) April 30, 2022
“Our masterclasses give you unparalleled access to the top talents in the industry. It’s a chance for the brand to inspire and engage with our customers as well as up-and-coming artists “Sheila Mwaura, Manager of Sub-Saharan Africa Retail Operations, says
MAC is a well-known international cosmetics brand.
MAC Cosmetics (stylized as MAC) is an American cosmetics company started by Frank Toskan and Frank Angelo in Toronto in 1984. After becoming a part of Estée Lauder Companies in 1996, the company relocated to New York City. Make-Up Art Cosmetics is an acronym for Make-Up Art.
Content courtesy of African Elite Group & NFH