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Thursday 3rd of October 2024

Nairobi, Kenya

The impact of coronavirus on Fashion Designers & Fashion Week

Posted On : March 16, 2020

Fashion Police

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A global area of concern, the coronavirus has quickly become the topic at the front of all minds. As a result of responses to the health crisis, the stock market experienced sharp declines, demonstrating the impact of the virus on consumer industries.

COVID-19 has led to the postponement or cancellation of a number of fashion shows for the fall 2020 and resort seasons, including the following:

Milan Fashion Week
Chinese fashion brands Angel Chen and Ricostru also canceled their fashion shows in Milan last week in the wake of the outbreak.

Ricostru designer, Rico Manchit Au, stated she canceled her show because half of her staff wouldn’t be able to get back to work due to China’s travel restrictions and city lockdowns.
The outbreak has also affected fashion week attendees, including editors from the Chinese editions of Vogue, Elle, Harper’s Bazaar, Marie Claire, InStyle, T Magazine, WSJ Magazine, Wallpaper* and Nylon, who partly or fully halted their fashion week plans.

Paris Fashion Week
Chinese fashion brands Masha Ma, Shiatzy Chen, Uma Wang, Jarel Zhang, Calvin Luo and Maison Mai have all canceled their upcoming Paris Fashion Week events due to the virus.
The news was revealed by French fashion’s governing body, La Fédération de la Haute Couture, which stated it will

“make available all its communications platforms to allow these brands to share the work they had planned to present both in France and overseas.”

Sao Paolo Fashion Week
Sao Paolo Fashion Week has canceled its spring 2020 edition. The event was scheduled to run from April 24 to 28.

Shanghai and Beijing Fashion Weeks:
Both Shanghai and Beijing Fashion Weeks have also been postponed because of the outbreak. Shanghai Fashion Week was slated to begin on March 26 while Beijing’s China Fashion Week was slated to run from March 25 to March 31.

Shanghai Fashion Week is now partnering with Alibaba’s Tmall to create an online platform for the designers and brands to debut their fall 2020 collections from March 24to March 30.

Tokyo Fashion Week:
It was revealed on March 2 that Tokyo Fashion Week has been canceled. The event would have run from March 16 to March 21. The announcement comes after brands including Hyke and Vivienne Tam already canceled their shows.

This article originally appeared on WWD

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