Friday 14th of May 2021

Nairobi, Kenya

The Jw Show 2020 Edition Connecting Africa and The World Through Fabric and Design

Posted On : November 29, 2020

Oscar Alochi

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The JW Show 2020 edition held last night at Nairobi Film Centre formally know as ( Nairobi Cinema ) was successfully event and one of the big show in East & Central Africa #MadeinKenyaByKenyans, the show had quite and inspirational panel for fashion designers and literally every young person who inspire future generation.

The show was limited to 300 attendees as per the state regulations on COVID-19 rules and was streamed live across all major social media platforms

The JW Show gave opportunity to  11 fashion designers from Nairobi with a mix of students and upcoming designers unlike last year when they went scouting for talent from the counties level.

Unlike the previous edition where showcasing designers were competing for a prize, this year show was one simple platform for unveiling  new talented participants. All collections on the runway come with face masks.

The organizer of the event added a panel discussion where they generated and share ideas on how they can support upcoming designers and keep them on their feet.

Once again the Jw Show, gave opportunity to persons living with disabilities in the fashion industry who have been left behind during this pandemic and they want to make sure their valuable input is seen and appreciated. 

This year the show was keen on the quality of the fabric employed in designs and creativity of the designers, each designer to showcase at least five collections.

Kenya Film Classification Board  ( KFCB ) has been partnering with the JW Fashion Show for three years in a row. The vast creative sector is the next frontier for wealth and job creation.

The Board is cognizant of the untapped potential in the creative industry thus commits to continue supporting ventures that seek to identify and nurture talent for job creation ~ CEO Ezekiel Mutua

The Jw Show signed a Memorandum of Understanding (MOU) and a partnership with Kenya Film Classification Board since last year 2019 where KFCB committed themselves to support Jw Show Made in Kenya By Kenyans

It’ been tough to persuade sponsors to come on board  because people’s finances have been affected by the pandemic. But we are very grateful to Kenya Film Classification Board (KFCB) for believing in us. ~ Jw Show Founder Jeffrey Wilson 

Organizers of Jw Show were planning on bringing in three designers from Rwanda, Nigeria and South Africa, but the pandemic came in the way of it. and the plan has been pushed to next year were we will see international designers showcasing at The JW Show 2021 edition.

Photo credit : Mesmeric Kenya

Content courtesy of Nairobi Fashion Hub 

 

Oscar Alochi

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