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Sunday 14th of August 2022

Nairobi, Kenya

Uganda International Fashion Week 2019 Returns

After a while without the much anticipated Uganda International Fashion Week in the eyes of several fashion diehards, the event finally returned last week at the Kampala Serena Hotel. To create a difference this time around, designs showcased were fused with a rich South African touch of fashion. The event was not a one-day affair, it started earlier with a couple of fashion activities.

Form is temporary, class is permanent. Arapapa’s Santa Anzo lived true to the adage when her Uganda International Fashion Week (UIFW) made a grand comeback at the Kampala Serena Hotel, last week from on 2nd to 4th of August, 2019.
Hosted by ARAPAPA by Santa Anzo in proud association with South Africa’s Department of Arts and Culture, UIFW 2019 lived up to its billing as Uganda’s biggest fashion event, even after a decade hiatus.

The event’s main focus, which emphasized ‘The Business Behind Fashion,’ magnified the potential of fashion as a vehicle for swift economic development in Africa.

“Fashion, like Petroleum and Gas, Communication and Tourism, Agriculture and Transport is a multi-billion industry awaiting exploitation. Uganda, the time is now!” said Santa Anzo, MD and Chief Fashion Designer, Arapapa while addressing the fashion enthusiasts who attended the event.
The Uganda International Fashion Week climaxed with a grand showcase featuring some of Africa’s finest designers including four South Africans and home-grown talent. With international fashion producer Jan Malan directing the show, it met the standards of a showcase in the fashion capitals of the world like Paris, Milan and New York.

The designers who showcased included Alvada Collections, Judith Artelier and Mmuso Maxwell from South Africa, plus Uganda’s Arapapa by Santa Anzo, Abbas Kaijuka of Kia’s Divo Collection, Paula Butagira and Fatumah Asha.

Away from the runway showcases, the two-day event included highly interactive seminars, discussion panels, knowledge-sharing, mentorship and master class sessions.

Another objective of UIFW is to create an intersection between fashion and tourism. Uganda Tourism Board CEO Lilly Ajarova used the event to sell Uganda’s tourism offerings to guests including the fact that Uganda has more than 50 percent of the world’s endangered mountain gorilla population, the source of the River Nile and the second largest fresh water body in the world. Ajarova said that tourists are looking for more offerings apart from natural resources and noted that this is an opportunity our unique fashion can tap into.

Founded in 2003, UIFW has inspired, nurtured and developed the local fashion industry into a vibrant sector, recognized by the business sector, academia, tourism sector, government and diplomatic missions.
The event was made possible by support from Uganda Tourism Board, Kansai Plascon and Kampala Serena Hotel.

The finallist designers at  Uganda international Fashion Week were, Fatumah Asha, Kai’s Divo Collection, Giosef by Paula Butagira, Judith collections from South Africa and Arapapa by Santa Anzo. Other notables were Abryanz, Judith Heard and Joram Muzira among others. Besides the runway cut walks, guests were ear-massaged by the talented saxophonist, Joseph Sax.

Content courtesy of UIFW & Nairobi fashion hub 

Gashumba’s Beryl Qouture Gown wins  Miss Uganda 2019 Red carpet

Anita Beryl is a Ugandan Fashion Designer, Couturier and Entrepreneur. She is the creative director of Beryl Qouture, a Ugandan fashion house and Award winning Ugandan couturier, popular for embracing femininity and romance, and marrying timeless elegance with high fashion sensibility.

Sheilah Gashumba serving plenty of emerald gorgeousness in custom Beryl Qouture gown!

On Friday 26th July 2019 evening, Uganda crowned its new Miss Uganda title holder at the Sheraton Kampala Hotel. Thousands of Kampala’s social elite gathered at the hotel’s gardens to witness Oliver Nakakande crowned the most beautiful girl in the land.

Prior to that, many of the attendees were serving plenty of style and oomph on the red carpet. And the self-proclaimed lil stunner, Sheilah Gashumba seemed to be out to reclaim her title as fashionista as she stepped out in an emerald coloured gown, custom made by award winning designer and couturier, Anita Beryl.

The media personality was a complete vision in her asymmetrical gown, that feautured a sequin detailed trail and cross over sleeve. She was spotted in the company of her friend and fashion maven, Brian Ahumuza, who opted for a broken suit look.

“Sheilah’s style is very playful and youthful, and that what we were trying to achieve with her ensemble. It was supposed to be formal, to fit the dress code, but also fun, and playful, which explains the asymmetrical detail of the gown. And Sheila is very style savvy, so working with her on this was quite effortless,” Anita Beryl explains.

Content courtesy Haguma Gloria of Nairobi Fashion Hub 

Meet the Ugandan Who dressed Miss World Vanessa Ponce De Leon

Renown Ugandan fashion stylist Christine Akello better know as Tina Brad , is the brilliant mind behind the gown which reigning Miss World Vanessa Ponce De Leon wore at the Miss Uganda 2019 grand finale.

The gown which Vanessa Ponce De Leon wore at the event was styled by Christine Akello Bradshaw, commonly known as Tina Brad, is known for her sense of style. Her boutique Tina Brad Store is a favourite for Ugandan fashionistas

Reigning Miss World Vanessa Ponce De Leon wore a stunning champagne colored gown from Award winning Ugandan celebrity stylist Tina Brad, to the Miss Uganda 2019 Grand Finale at the Kampala Sheraton Hotel on the 26th of July 2019.

The gown was masterfully designed to showcase a chic and modern look inspired by the Gomesi, a traditional attire famous in the Central region of Uganda since 1940. Tina Brad shares an in-depth insight into how she expressed the beauty of the Gomesi into a gorgeous and contemporary evening gown for the Reigning Miss World.

https://www.instagram.com/p/B0ZVW8NFVgR/

The first noticeable feature on the gown are the sleeves. Traditionally, the Gomesi has short, puffed sleeves however Miss World’s gown was designed with off shoulder sleeves to give it an in vogue appeal whilst maintaining the frame.
A kikooyi or Kanga is an inner garment tied underneath the linen of Gomesi to ensure the fabric does not stick to the body. This is meant to accentuate the elegance and decency of the attire.

Miss World’s gown had a dress underneath inspired by the Kikooyi. The belt on Miss World’s gown featured a skirt spread on top of her dress giving
prominence to the final part of the Gomesi inspired look which is the Sash. A Gomesi is tied with a sash placed below the waist over the hips to not only give the attire shape but also to make it fashionable. Miss World’s sash or belt stylishly mimicked the complete look of a Gomesi with the addition of a decorous trail.

Model : Miss World Vanessa Ponce De Leon
Dressed By : Tina Brad
Photo credit : Hannz Photography

Content courtesy of Paul Atwine & Nairobi Fashion Hub

 

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