Tuesday 18th of February 2025

Nairobi, Kenya

From PUMA-PVMA to Jaguar, Walmart, and Beyond: A Look at the Most Memorable Rebranding Moves

From PUMA-PVMA to Jaguar, Walmart, and Beyond: A Look at the Most Memorable Rebranding Moves

Rebranding can be a daring leap or a misstep with lasting consequences. PUMA's transformation into PVMA to honor PV Sindhu set a new benchmark for innovative campaigns, sparking online buzz. Yet, not all rebranding efforts succeed Jaguar's logo overhaul, Walmart's image shift, and GAP's infamous redesign are reminders of how risky brand evolution can backfire. This article explores the fine line between brilliance and blunders in rebranding, revealing lessons from the hits and misses of global giants.

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Flytime Promotions Celebrates 20 Years With a Star-Studded Women In Music Luncheon

Flytime Promotions Celebrates 20 Years With a Star-Studded Women In Music Luncheon

Flytime Promotions celebrated its 20th anniversary with the Women in Music Luncheon on December 21, 2024, at VICI, Victoria Island, Lagos. Hosted by COO Keke Hammond, the event spotlighted the invaluable contributions of women in the African and global music industries. The luncheon featured a stellar lineup of influential women, including Grace Ladoja, Sasha P, DJ Lambo, and representatives from Apple Music, Spotify, Sony Music West Africa, and more. Attendees engaged in candid discussions about the challenges and triumphs of women in ...

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Digital Hustle: How Social Media Content Creation is Empowering Kenya’s Youth

Digital Hustle: How Social Media Content Creation is Empowering Kenya’s Youth

In Kenya, where traditional white-collar jobs remain scarce, young people are finding hope and financial stability through social media platforms like TikTok, Instagram, and YouTube. Content creation, once seen as a pastime, has become a critical income stream for many. For 22-year-old Vincent Otieno and his dance group from Nairobi's slums, creating online content earns each member around $120 a month—money that helps sustain their families. Similarly, 25-year-old street fashion model Caycee Achieng Mboya, known as "Lupita Nyakisumo," uses her 200,000 ...

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A Love Story Etched in Eternity A Wedding to Remember: The Timeless Elegance of Nelly Alochi and Kennedy Lusaka’s Big Day

A Love Story Etched in Eternity A Wedding to Remember: The Timeless Elegance of Nelly Alochi and Kennedy Lusaka’s Big Day

The day began with the bride, radiant in her ethereal gown, leaving her parents' home amidst ululations and heartfelt blessings. Her convoy, adorned in soft hues of blush and white, epitomized elegance as it made its way to the church. The bridesmaids, dressed in flowing gowns that mirrored the morning’s fresh hues, complemented the bride’s regal presence. The church, filled with a harmonious blend of hymns and whispered prayers, was adorned with white roses and golden accents, symbolizing ...

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Nairobi Fashion Hub: Where Creativity Meets Opportunity (Launching App & Live Web Version!)

Nairobi Fashion Hub: Where Creativity Meets Opportunity (Launching App & Live Web Version!)

Oscar Alochi

November 30, 2024

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Nairobi Fashion Hub is your ultimate platform to connect with clients and showcase your creativity. Whether you’re a seasoned designer, a makeup artist, or a model, our app and web platform offer a seamless experience to connect with clients across urban and rural areas. It’s time to take your career to new heights!

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