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Friday 14th of June 2024

Nairobi, Kenya

We Love RnB Concert Media Launch: A Nostalgic Promise to Rock Nairobi

As the countdown begins to one of the most eagerly awaited concerts of the year, We Love RnB, anticipation fills the air. American RnB icons Bobby Valentino and Horace Brown are poised to captivate audiences as the headliners of this soirée.

The recent media launch, attended by luminaries such as Sanaipei Tande, Nameless, and Okelo Max, offered a tantalizing glimpse into what concertgoers can expect at the upcoming event.

In an exclusive interview with The Sauce, Sanaipei Tande expressed her commitment to delivering an unforgettable performance: “Whatever job I get, whatever platform I’m on, I see to it that I give my best. I can assure my fans of my best performance yet.”

Reflecting on the current state of RnB, Tande lamented its evolution: “RnB today does not hit the way it used to in its heyday. There’s not one RnB artist of the current generation that I would say I necessarily gravitate towards. Anytime I want to listen to RnB, I find myself walking down memory lane to nostalgic records from the 90s primarily.”

She further emphasized her intention to infuse elements of musicians from RnB’s golden era into her performance. On a global scale, she advocated for the resurgence of classic RnB singers, applauding We Love RnB for taking strides in this direction.

The We Love RnB concert, scheduled for May 25th at The Nairobi Showground – The Dome, promises to be a night of soulful melodies and timeless tunes, transporting audiences back to the golden age of RnB.

Content courtesy of The Sauce & NFH Digital Team

The Brit Awards 2024 With Mastercard – Winners

The BRIT Awards 2024 ceremony is officially over, with many flocking into the O2 arena for the biggest night in British music.

This marks the show’s 44th year of celebrating British and international artistry live with celebrities and music fans. Hosted by British presenter icons Maya Jama, Clara Amfo, and Roman Kemp, the Mastercard-sponsored event was broadcast on ITV1 and ITVX and live-streamed on YouTube for international viewers.

This year, the two-hour show was populated with 17 awards, interspersed with eight jaw-dropping performances from some of the biggest names in music: Dua Lipa, RAYE, Rema, and Kylie Minogue, to name a few. Charli XCX, Green Day, Ben Kingsley-Adir, Joe Keery and Bimini were just a few of this year’s presenters, each of them showing support for their creative peers.

RAYE dominated the night with six wins out of a record-breaking seven. A BRIT school graduate, the 26-year-old singer-songwriter won some of the most prestigious awards of the night, including Mastercard Album of the Year. She was presented the award by her school principal, Stuart Worden, and brought her grandmother, Agatha, onto the stage during her acceptance speech. Tonight, RAYE made history for the most BRIT wins in one night, surpassing Harry Styles, Adele, and Blur, who had all received four in previous years.

Dua Lipa took home the Pop Act award, one of five fan-voted awards. Dua is now the recipient of seven BRIT awards since her first win in 2018. She opened the show with her most recent single, ‘Training Season’, which saw her leather-clad dancers flipping through the air.

Ahead of the main ceremony, The Last Dinner Party, winners of this year’s Rising Star award, were presented with their award by US musician St Vincent on ITV2’s The Brits Red Carpet show.

Producer of the Year was awarded to Chase & Status, who performed their song, ‘Disconnect’ with Becky Hill, who was nominated for BRITs Dance Act for a third consecutive year.
This year’s category changes saw the BRITs extend the number of nominees in the Artist of the Year category from five to ten and introduce the R&B genre award. This meant that the BRITs were able to showcase a diverse range of talent, including Mahalia, Jorja Smith, Salut, and Cleo Sol.

Additional performances came from nominees for the International Song of the Year, Tate McRae, who performed her pop hit, ‘Greedy’, and Rema, who performed ‘Calm Down’. The award went to Miley Cyrus for ‘Flowers’. Last month, ‘Flowers’ won a Grammy for Best Pop Solo Performance, making it Miley’s first Grammy award.

And the winners are…

AWARD: BRITS RISING STAR (presented on The BRITs’ Red Carpet show on ITV2)
Winner: The Last Dinner Party
AWARD: SONG OF THE YEAR WITH MASTERCARD
Winner: RAYE ft. 0207 SHAKE – ‘Escapism’
AWARD: GROUP OF THE YEAR
Winner: Jungle
AWARD: R&B ACT
Winner: – RAYE
AWARD: ALTERNATIVE/ROCK ACT
Winner: Bring Me The Horizon
AWARD: INTERNATIONAL ARTIST OF THE YEAR
Winner: SZA
AWARD: BEST NEW ARTIST
Winner: – RAYE
AWARD: SONGWRITER OF THE YEAR
Winner: – RAYE
AWARD: DANCE ACT
Winner: Calvin Harris
AWARD: HIP HOP/GRIME/RAP ACT
Winner: CASISDEAD
AWARD: POP ACT
Winner: Dua Lipa
AWARD: INTERNATIONAL GROUP OF THE YEAR
Winner: Boy Genius
AWARD: PRODUCER OF THE YEAR
Winner: Chase & Status
AWARD: ARTIST OF THE YEAR
WINNER: RAYE
AWARD: INTERNATIONAL SONG OF THE YEAR
Winner: Miley Cyrus

Content courtesy of BRITs & NFH

Kanye West’s Zero-Budget Super Bowl Ad: A Masterstroke in Marketing

In an era where Super Bowl commercials are synonymous with lavish productions and multimillion-dollar budgets, Kanye West has once again defied convention, this time in the advertising arena.
His latest venture?
A Super Bowl ad for his Yeezy brand was shot entirely on an iPhone with a production budget of zero dollars. Yes, you read that right: $0. And yet, the ad was nothing short of a monumental success.

Despite the jaw-dropping cost of a 30-second ad slot during the Super Bowl, reportedly $7 million this year, West’s minimalist approach has paid off in spades. The aftermath of the ad’s airing was a staggering surge in Yeezy brand orders, with 284,357 orders placed in less than 24 hours, translating to $19.3 million in sales. This feat is not just a testament to the power of the Yeezy brand but also to West’s unorthodox strategies and his understanding of modern media consumption.

Breaking the Mold

Kanye West has long been known for his unconventional methods, whether in music, fashion, or now, advertising. By opting to shoot a Super Bowl commercial on an iPhone, West has underscored a powerful message: creativity and authenticity can triumph over big-budget productions. This approach not only challenges the norms of advertising but also resonates with a digital-native audience that values genuineness over glamour.

The success of the ad campaign is a case study of efficiency and innovation. In an age where content can be created and disseminated rapidly across various platforms, West’s strategy highlights the potential of leveraging technology and social media to achieve widespread reach and impact, without the need for extravagant spending.

The Genius Behind the Madness

Critics and fans alike often describe Kanye West as a blend of madness and genius. His actions and statements have frequently sparked controversy and debate. However, it’s moments like these that showcase his ability to channel his creativity into groundbreaking successes. The Super Bowl ad is not just a win for the Yeezy brand but a personal victory for West, reinforcing his status as a visionary capable of rewriting the rules.

West’s approach to the ad also speaks volumes about his marketing acumen. Understanding that the Super Bowl audience is vast and diverse, he crafted a message that was simple yet impactful, relying on the inherent virality of his persona and the widespread recognition of his brand. This minimalist ad, devoid of any production frills, managed to captivate millions and translate that attention into tangible sales.

What This Means for the Industry

Kanye West’s Super Bowl ad venture may very well serve as a wake-up call for brands and marketers. In a landscape increasingly dominated by digital media, the principles of advertising are evolving. West has demonstrated that with the right message and brand power, massive returns can be achieved without the traditionally associated massive spending.

This incident will likely encourage more brands to explore innovative, cost-effective strategies for advertising, especially in high-stakes environments like the Super Bowl. It also reinforces the importance of brand identity and the power of leveraging personal brands to amplify product brands.

In Conclusion

Kanye West’s zero-budget Super Bowl ad is a watershed moment in advertising, challenging preconceived notions about what it takes to make a splash on one of the world’s biggest stages. It’s a reminder that in the digital age, creativity, authenticity, and innovation are as valuable, if not more so, than hefty production budgets. West’s ability to marry his artistic vision with sharp business acumen has once again paid off, solidifying his legacy as a figure who continually redefines the boundaries of what’s possible.

With a $0 production budget and an iPhone, Kanye West’s crew said that their Super Bowl commercial was a great hit.
The basic or cost-free production approach paid off handsomely, even though the 30-second ad space cost $7 million.
With 284,357 orders for the Yeezy brand placed in less than 24 hours after the spot, the ad campaign caused a spike in sales of $19.3 million.
Kanye disregards all regulations and repeats them: This guy, man, is half clever, half nuts.

#Marketing #KanyeWest #SuperBowl #AD #LifeTeachingsByOscarAlochi 

Champagne Day Celebrations Across Africa Were Dazzling, Combining A Shared Passion For Sustainability With The Savoir-faire Of Moët & Chandon.

In stunning Champagne Day celebrations across Africa, a mutual love of sustainability and the savoir-faire of Moët & Chandon mingled.
Moët & Chandon, the world’s best champagne for celebration, was served as glasses were raised across Africa on October 27 to commemorate Champagne Day.
Because of its mastery, savoir-faire, and reverence for terroir, the Maison has been associated with great winemaking for almost three centuries. Regarding sustainability as the cornerstone of its future vision, Moët & Chandon is also acknowledged as an innovator in the vineyards and cellar.

As Friends of the House gathered in each nation to celebrate the enduring qualities of Maison’s iconic wines and the timeless nature of marking special and historic moments with champagne, these distinctive qualities were highlighted as part of this year’s Champagne Day festivities.
As we are in 2023, toasts were made at 20:23, appropriately honoring Moët & Chandon’s milestone 280th anniversary since its founding in Epernay, France, in 1743. Guests were invited to arrive at celebrations across Africa at 17:43.

Friends of the Maison gathered at opulent locations across Nigeria, Ghana, Kenya, Tanzania, Cameroon, Ivory Coast, and South Africa, celebrating Champagne Day and honoring the legacy and sophistication of Moët & Chandon, united by a shared appreciation for the joy of champagne.
Chandon has become essential to savoring all of life’s most exquisite moments.
The events were hosted by Nigerian humanitarian and actress Osas Ighodaro, Kenyan media figurehead Nambitha Ben-Mazwi, the celebrated South African actress Anita Nderu, Fredy Manyongo, a businessman and model from Cameroon, Delali Damessi from Lydia Laryea from Ghana, George Williams from Tanzania, and Ivory Coast.

The hosts got to retell the best parts of their trip to Epernay earlier in the year when they had the unique opportunity to see the annual harvest and cellar operations up close, to guests at their individual celebrations.
Examining the Maison’s innovative agroecology program was a major component of their schedule.
Moët & Chandon’s Natura Nostra initiative aims to protect Champagne’s distinct natural legacy.
With the goal of increasing biodiversity in Champagne, this program aims to quicken the ecological transition.

The venues for each regional celebration, which ranged from the Hyatt Regency in Dar es Salaam to the Tribe Hotel in Nairobi and The Westcliff in Johannesburg, perfectly captured Maison’s philosophy of nature in balance with elegance.
Regardless of their nationality, the attendees shared a common fondness for champagne, valued Maison’s connection to the terroir, and recognized the significance of conserving the environment for posterity, all in true African style.

According to Aimee Kellen, Head of Consumer Engagement for Moët Hennessy Africa and the Middle East, “Champagne Day is an opportunity not only to celebrate how we have shaped the industry but also to communicate our Natura Nostra program and sustainability efforts to ensure that the joy of Moët & Chandon continues to be shared with Africa and the world.” The Maison has a rich history of winemaking excellence.
“In this most memorable of celebrations, links between our past and present were honored, with Moët & Chandon remaining as timeless and contemporary as ever today.”

About Moët & Chandon
Claude Moët founded Moët & Chandon in 1743, and his descendant Jean-Remy Moët brought the company to a global level of recognition with his vision of “sharing the effervescence of Champagne with the world.”
From red carpets to royal courts, Studio 54 to Grand Slams, Moët & Chandon has been uniting people around incredible, exhilarating moments.
The House has the most expansive and varied collection of champagnes for any taste and occasion, sourced from the most diverse and large-scale vineyards in the area.

Every creation in white and rosé is easy to adore, ranging from the classic Moët Impérial to the sophisticated Grand Vintage Collection, the cool Moët Ice Impérial to the soft Nectar Impérial, and the multifaceted Collection Impériale, the most recent manifestation of the House’s Haute Oenologie, which dazzles and delights with a wide range of flavors and aromas to capture the astounding breadth of its terroir.

Since 2009, Moët & Chandon has partnered with the House to support charitable causes through Toast for a Cause and works to protect biodiversity in the area through Natura Nostra, their long-term sustainability program.
For almost 300 years, Moët & Chandon has been the preferred champagne to commemorate historical moments as well as individual joys, adding a lively touch to every toast.

Content courtesy of  Moët & Chandon & NFH

A Year After Its Official Launch In Nairobi, Walker Town Celebrates Its Anniversary.

Through its Johnnie Walker brand, Kenya Breweries Limited (KBL) has announced the return of the much-awaited Walker Town concert.
The most recent installment is scheduled to take place at the Uhuru Gardens grounds in Nairobi on September 30, 2023.
Walker Town is commemorating its first year in existence, which is a big milestone. The production has been a smashing success, enthralling audiences in numerous locations, including Eldoret, Meru, and Nakuru.
Walker Town’s core mission is to provide visitors with an amazing experience while fostering close relationships through music and cultural encounters.
Walker Town is more than simply a concert; it’s a trip into an immersive universe where Johnnie Walker’s distinctive flavors take center stage.

https://www.instagram.com/reel/CwSFky0rRck/?igshid=NzZhOTFlYzFmZQ==

Walker Town will feature a Flavour Lounge setup where guests can enjoy and explore the brand’s finest cocktail creations and specially selected whisky food combinations that will improve the experience.
This will let guests fully immerse themselves in the world of Johnnie Walker.

A diverse lineup of performances by local and foreign artists, as well as DJs, will make for an electrifying variety show.
The event this year is expected to include a star-studded lineup, featuring Nyashinski (a brand ambassador for Johnnie Walker), Tiwa Savage, a recognized Nigerian afro-pop sensation, Fally Ipupa, and the electrifying South African female DJ duo TxC, among others.

Along with them, there will be entertaining events like gaming, fashion shows, and art exhibits that will improve the whole Walker Town experience.
Acting Marketing Manager for Johnnie Walker, Victoria Mbugua, said in a statement announcing the return of Walker Town: “Johnnie Walker believes in taking risks, and the Walker Town Nairobi edition embodies our dedication to providing our fans with life-changing experiences.
Attendees can count on nothing less than the best, from the entertainment to the overall Walker Town experience, as with our previous Walker Town events.
We encourage all partygoers to join us for this unique event because we have an exciting lineup of both regional and worldwide musicians.

Tickets for the event are available at TicketSasa.com, with General Area – JW Flavour Studio tickets (regular) going for Kshs 2,000 and the VIP JW Flavour Lounge tickets (regular) at Kshs 8,000.

Content courtesy of The Walker Town Concert & NFH

The Top 10 Worst Dressed Celebrities At the MTV Video Music Awards VMAs 2023 Red Carpet

The MTV Video Music Awards 2023, was another important night for the music business. A-profile celebrities including Taylor Swift, Bad Bunny, Olivia Rodrigo, Doja Cat, Sam Smith, Beyoncé, and many others are included on this year’s list of nominations. Also scheduled to play at the awards ceremony are Fall Out Boy, Stray Kids, Karol G, Maneskin, and others. Of course, the red carpet is where most of the excitement for many VMAs viewers occurs before the show even starts.

Every year, the VMAs feature a plethora of fashion failures and hits, and 2023 is no exception. While some attendees are killing the night, others are falling flat with the audience.

The MTV Video Music Awards arrived at the Prudential Center in Newark, New Jersey, just as fashion fatigue was starting to set in on Day Five of New York Fashion Week.
The red carpet at the VMAs is known for being the wildest and most daring, with a few stylish moments sandwiched in amongst all the mayhem.

These included Saweetie and Lil Nas X wearing just-off-the-runway Palomo Spain and Area, respectively; Dove Cameron in a black slinky Coach dress; Shakira in a golden Versace; Annita in a major Schiaparelli; Karol G in Ashi Studio; Selena Gomez in Oscar de la Renta; and Olivia Rodrigo in Ludovic de Saint Sernin.

They can’t all be winners, though, and as is typical with the VMAs, some looks went awry. Chase Stokes wins points for being the dashing number-one fan of his girlfriend Kelsea Ballerini, but his red long suit jacket number left us wanting more. NSYNC showed up looking like various shades of blueberry sherbet in their coordinating suits.
Emily Ratajkowski, Yung Miami, Rita Ora, and Doja Cat also found themselves on the worst-dressed list.

Shakira was the night’s big honoree, taking home the Michael Jackson Video Vanguard Award. Ice Spice won Best New Artist, while it was a big night for her seatmate, Swift, who won Video of the Year, song of the Year, and Best Pop Video, among others, bringing home a total of nine wins. And of course, the reunion of NSYNC was one of the most talked about moments of the night. But best dressed, they were not.

1. Nicki Minaj
2. Justina Valentine
3. Bebe Rexha
4. Selena Gomez
5. Saweetie
6. Ice Spice
7. GloRilla
8. Shenseea
9. Doechii
10. Tinashè
11. Hugo Gloss
12. Amelia Dimoldenberg
13. Bebe Rexha
14. Ts Madison
15. NLE Choppa
16. The Warning
17. Offset
18. Jimbo
19. Pretty Vee
20. Young Prince
21. Ashanti
22. Kelsea Ballerini
23. French Montana
24. Kaliii
25. Stray Kids
26. Rita Ora
27. Sasha Colby
28. Anitta
29. Cardi B
30. Reneé Rapp
31. Tomorrow X Together
32. Megan Thee Stallion
33. Shakira
34. Coco Jones
35. Sabrina Carpenter
36. Olivia Rodrigo
37. Karol G
38. Kathy Hilton
39. Måneskin
40. Tayshia Adams
41. Madelyn Cline
42. Demi Lovato

The 2023 VMAs red carpet has arrived to satisfy your urge to critique celebrity clothes, just in case New York Fashion Week wasn’t enough for you.
There isn’t really a better way to spend Fashion Month than sitting in front of your computer browsing through the “lewks,” as this red carpet is infamous for producing some of the best (and, ahem, worst) red carpet looks of the year.

Olivia Rodrigo and Doja Cat were early arrivals to the VMAs red carpet, strutting their stuff over two and a half hours before showtime (we love prompt stars! ), and taking fans by surprise with their outfit selections. Do you consider them winners as well? Make up your own mind by scrolling through every piece of 2023 VMAs apparel.

Content courtesy of NFH Digital Team

 

 

Full List of Vmas Winners: Winners for 2023 Mtv Video Music Awards

At the 2023 MTV Video Music Awards, Taylor Swift broke all previous records by taking home a record-tying nine Moon Persons. She now shares the record for the most victories in a single episode with Michael Jackson and moves up to second place among all artists in the show’s history, just behind Madonna.
Swift received awards for Video of the Year, Song of the Year, Artist of the Year, Best Pop, Best Cinematography, Best Direction, Best Visual Effects, Best Editing, and Best Direction. Since the video and song are what she is concentrating on for big accolades, her single “Anti-Hero” won in the majority of categories.
She won nine out of the 11 awards for which she and her work were nominated at the 2023 MTV VMAs.

Taylor Swift’s nine wins at the 2023 MTV VMAs brought her lifetime total to 23, second only to Beyoncé’s 30.
Other major winners at the annual ceremony that celebrates all things connected to music videos included Ice Spice as Best New Artist, K-pop stars like Stray Kids and Tomorrow X Together taking home prizes, and host Nicki Minaj earning another honor for Best Hip-Hop.

Here are all the winners of the 2023 MTV VMAs:

VIDEO OF THE YEAR

  • Doja Cat – “Attention”
  • Miley Cyrus – “Flowers”
  • Nicki Minaj – “Super Freaky Girl”
  • Olivia Rodrigo – “vampire”
  • Sam Smith, Kim Petras – “Unholy”
  • SZA – “Kill Bill”
  • Taylor Swift – “Anti-Hero”  WINNER

ARTIST OF THE YEAR

  • Beyoncé
  • Doja Cat
  • Karol G
  • Nicki Minaj
  • Shakira
  • Taylor Swift

SONG OF THE YEAR

  • Miley Cyrus – “Flowers”
  • Olivia Rodrigo – “vampire”
  • Rema & Selena Gomez – “Calm Down”
  • Sam Smith, Kim Petras – “Unholy”
  • Steve Lacy – “Bad Habit”
  • SZA – “Kill Bill”
  • Taylor Swift – “Anti-Hero” WINNER

BEST NEW ARTIST

  • GloRilla
  • Ice Spice WINNER
  • Kaliii
  • Peso Pluma
  • PinkPantheress
  • Reneé Rapp

PUSH PERFORMANCE OF THE YEAR

  • August 2022: Saucy Santana – “Booty”
  • September 2022: Stephen Sanchez – “Until I Found You”
  • October 2022: JVKE – “golden hour”
  • November 2022: Flo Milli – “Conceited”
  • December 2022: Reneé Rapp – “Colorado”
  • January 2023: Sam Ryder – “All The Way Over”
  • February 2023: Armani White – “GOATED”
  • March 2023: Fletcher – “Becky’s So Hot”
  • April 2023: Tomorrow X Together – “Sugar Rush Ride”  WINNER
  • May 2023: Ice Spice – “Princess Diana”
  • June 2023: FLO – “Losing You”
  • July 2023: Lauren Spencer Smith – “That Part”

BEST COLLABORATION

  • David Guetta & Bebe Rexha – “I’m Good (Blue)”
  • Post Malone, Doja Cat – “I Like You (A Happier Song)”
  • Diddy ft. Bryson Tiller, Ashanti, Yung Miami – “Gotta Move On”
  • Karol G, Shakira – “TQG” WINNER
  • Metro Boomin with The Weeknd, 21 Savage, and Diddy – “Creepin’ (Remix)”
  • Rema & Selena Gomez – “Calm Down”

BEST POP

  • Demi Lovato – “Swine”
  • Dua Lipa – “Dance The Night (From Barbie The Album)”
  • Ed Sheeran – “Eyes Closed”
  • Miley Cyrus – “Flowers”
  • Olivia Rodrigo – “vampire”
  • P!NK – “Trustfall”
  • Taylor Swift – “Anti-Hero” WINNER

BEST HIP-HOP

  • Diddy ft. Bryson Tiller, Ashanti, Yung Miami – “Gotta Move On”
  • DJ Khaled ft. Drake & Lil Baby – “Staying Alive”
  • GloRilla & Cardi B – “Tomorrow 2”
  • Lil Uzi Vert – “Just Wanna Rock”
  • Lil Wayne ft. Swizz Beatz & DMX – “Kant Nobody”
  • Metro Boomin ft Future – “Superhero (Heroes and Villains)”
  • Nicki Minaj – “Super Freaky Girl”  WINNER

BEST R&B

  • Alicia Keys ft. Lucky Daye – “Stay”
  • Chlöe ft. Chris Brown – “How Does It Feel”
  • Metro Boomin with The Weeknd, 21 Savage, and Diddy – “Creepin’ (Remix)”
  • SZA – “Shirt” WINNER
  • Toosii – “Favorite Song”
  • Yung Bleu & Nicki Minaj

BEST ROCK

  • Foo Fighters – “The Teacher”
  • Linkin Park – “Lost (Original Version)”
  • Red Hot Chili Peppers – “Tippa My Tongue”
  • Måneskin – “The Loneliest” WINNER
  • Metallica – “Lux Æterna”
  • Muse – “You Make Me Feel Like It’s Halloween”

BEST LATIN

  • Anitta – “Funk Rave”  WINNER
  • Bad Bunny – “Where she goes”
  • Eslabon Armado, Peso Pluma – “Ella Baila Sola” –
  • Bad Bunny – “un x100to”
  • Karol G, Shakira – “TQG”
  • Rosalía – “Despechá”
  • Shakira – “Acróstico”

BEST AFROBEATS

  • Ayra Starr – “Rush”
  • Burna Boy – “It’s Plenty”
  • Davido ft. Musa Keys – “Unavailable”
  • Fireboy DML & Asake – “Bandana”
  • Libianca – “People”
  • Rema & Selena Gomez – “Calm Down”  WINNER
  • Wizkid ft. Ayra Starr– “2 Sugar”

BEST K-POP

  • aespa – “Girls”
  • BLACKPINK – “Pink Venom”
  • FIFTY FIFTY – “Cupid”
  • SEVENTEEN – “Super”
  • Stray Kids – “S-Class”  WINNER
  • TOMORROW X TOGETHER – “Sugar Rush Ride”

Video for Good

  • Alicia Keys — If I Ain’t Got You (Orchestral)
  • Bad Bunny — “El Apagón — Aquí Vive Gente”
  • Demi Lovato — “Swine”
  • WINNER: Dove Cameron — “Breakfast”
  • Imagine Dragons — “Crushed”
  • Maluma — “La Reina”

Best Direction

  • Doja Cat — “Attention” — Directed by Tanu Muiño
  • Drake — “Falling Back” — Directed by Director X (Julien Christian Lutz)
  • Kendrick Lamar — “Count Me Out” — Directed by Dave Free & Kendrick Lamar
  • Megan Thee Stallion — “Her” — Directed by Colin Tilley
  • Sam Smith, Kim Petras — “Unholy” — Directed by Floria Sigismondi
  • SZA — “Kill Bill” — Directed by Christian Breslauer
  • WINNER: Taylor Swift — “Anti-Hero” — Directed by Taylor Swift

Best Cinematography

  • Adele — “I Drink Wine” — Cinematography by Adam Newport-Berra
  • Ed Sheeran — “Eyes Closed” — Cinematography by Natasha Baier
  • Janelle Monae — “Lipstick Lover” — Cinematography by Allison Anderson
  • Kendrick Lamar — “Count Me Out” — Cinematography by Adam Newport-Berra
  • Miley Cyrus — “Flowers” — Cinematography by Marcell Rev
  • Olivia Rodrigo — “vampire” — Cinematography by Russ Fraser
  • WINNER: Taylor Swift — “Anti-Hero” — Cinematography by Rina Yang

Best visual effects

  • Fall Out Boy — “Love From The Other Side” — Visual effects by Thomas Bailey and Josh Shaffner
  • Harry Styles — “Music For A Sushi Restaurant” — Visual effects by Chelsea Delfino and Black Kite Studios
  • Melanie Martinez — “VOID” — Visual effects by Carbon
  • Nicki Minaj — “Super Freaky Girl” — Visual effects by Max Colt and Sergio Mashevskyi
  • Sam Smith, Kim Petras — “Unholy” — Visual effects by Max Colt / FRENDER
  • WINNER: Taylor Swift — “Anti-Hero” — Visual effects by Parliament

Best choreography

  • WINNER: BLACKPINK — “Pink Venom” — Choreography by Kiel Tutin, Sienna Lalau, Lee Jung (YGX), Taryn Cheng (YGX)
  • Dua Lipa — “Dance The Night (From Barbie The Album)” — Choreography by Charm LaDonna
  • Jonas Brothers — “Waffle House” — Choreography by Jerry Reece
  • Megan Thee Stallion — “Her” — Choreography by Sean Bankhead
  • Panic! At The Disco — “Middle Of A Breakup” — Choreography by Monika Felice Smith
  • Sam Smith, Kim Petras — “Unholy” — Choreography by (LA)HORDE — Marine Brutti, Jonathan Debrouwer, Arthur Harel

Best art direction

  • boygenius — “the film” — Art direction by Jen Dunlap
  • BLACKPINK — “Pink Venom” — Art direction by Seo Hyun Seung (GIGANT)
  • WINNER: Doja Cat — “Attention” — Art direction by Spencer Graves
  • Lana Del Rey ft. Jon Batiste — “Candy Necklace” — Art direction by Brandon Mendez
  • Megan Thee Stallion — “Her” — Art direction by Niko Philipides
  • SZA — “Shirt” — Art direction by Kate Bunch

Best Editing

  • BLACKPINK — “Pink Venom” — Edited by Seo Hyun Seung (GIGANT)
  • Kendrick Lamar — “Rich Spirit” — Edited by Grason Caldwell
  • Miley Cyrus — “River” — Edited by Brandan Walter
  • WINNER: Olivia Rodrigo — “vampire” — Edited by Sofia Kerpan and David Checel
  • SZA — “Kill Bill” — Edited by Luis Caraza Peimbert
  • Taylor Swift — “Anti-Hero” — Edited by Chancler Haynes

Content courtesy of Today, CNN & NFH

Pamoja Women Organize the First African Cultural Day.

Pamoja Women celebrated African Cultural Day for the first time ever in Rochester.

The co-founders of the group intend to make it an annual event because it was such a success.
The diverse African groups gathered at Rochester’s Peace Plaza for a celebration that was accompanied by food, music, and laughter.

People were greeted by the aroma of traditional African food as soon as they stepped foot in the square.
Six distinct traditional African dances were performed on stage throughout the day.
“Pamoja Women serves these communities, and it’s amazing how that when we needed them, they came through,” said Khadija Ali, a co-founder of Pamoja Women.

The organization works to support and uplift Rochester women and girls of East African descent.
Khadija Ali remarked, “You would see all kinds of ladies who are like, you know, entrepreneurial minds, that actually came today and sold stuff that they did not have the confidence to do at first.
Women and girls in vibrant traditional clothing may be seen all around the plaza as you go around.
Some of them participated in the Sudan fashion show, and one woman even got married.

“We had a wedding ceremony that is known as a ‘jerteg,’ which is kind of peculiar in Sudan. According to Alaa Ali, who organized the Sudan Fashion Show, the bride “wears all red and kind of a gold hat.”

Sudan, Somalia, and Ethiopia had the three largest cultural representations, but Pamoja Women expects that next year there will be even more.
Khadija Ali remarked, “I just hope every year it becomes better and better and better.
Pamoja Women would like to extend their gratitude to the people of Rochester, each of their sponsors, and the various African communities that attended in order to make the event a success.

Content courtesy of ABC 6 News & NFH

Diamond Platnumz – Achii ft. Koffi Olomide: True Definition Of African Fashion Sapeur To The World

Legendary Tanzanian singer, songwriter, and WCB Wasafi CEO, Diamond Platnumz lights up the music stage with a brand new breathtaking single tagged “Achii.”

In this sweet-sounding version, he tapped on the musical dexterities of  Koffi Olomide, a very talented Congolese soukous singer, dancer, producer, and composer.

Furthermore, this new release serves as a follow-up to “My Baby (Remix),” his previous delivery which featured the musical talents of Nigerian music sensation, Chike.
The production credit of this track goes to multi-skilled Tanzanian record producer, Lizer Classic.
Over and above that, this new musical composition is sure to entice you. Nonetheless, you can add to your music collection if you appreciate good music.

           Diamond Platnumz Ft. Koffi Olomide – Achii (Official Music Video)
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Content courtesy of NFH Digital Team

Kaveve Kazoze Rieng Genje By Spider Clan

In the ever-evolving music industry, Mary Ngesh is a name that has just begun to get the attention of Gengetone enthusiasts.

Ngesh, the online sensation made famous for her witty lyrics in “Rieng Genje,” is currently working to perfect her smile. After having braces for her teeth, she is now smiling with joy and confidence.

Ngesh wasted no time in informing her followers about her new appearance, which inevitably sparked a lot of online discussions. The youthful entertainer didn’t waste any time informing her fans of her new appearance, and it rapidly gained attention online.

The band is known as Spider Clan and their popular song is titled “Rieng Genje.” Since its debut one month ago, it has received 1.9 million views.
Additionally, they have noticed an increase in subscribers, who are currently at 41k. The information was made public on Saturday during their appearance on KTN’s Str8up show.

Ngesh, Banguz, Ngesh, Nguzu, and Mosray make up the Spider Clan’s four members.
Ngesh, Mguzu, and Mosray are siblings who mentioned having musical genius in their genes.

According to the information they provided to KTN, they are a musical family. One of the brothers said, “Ni kitu hamjui, huyu ni siz yangu na huyu ni bro.”

Banguz is a neighbor and the last member. They entered the world of show business when Banguz advised them to get together and dominate the market.
Because they grew up together, they are quite close. Banguz’s quote, “Spider hurusha mawebs, sasa sisi tukaamua turishe ma vibes,” inspired the choice of the name Spider Clan. In their hometown of Nyandarua, they live next door to one another.

Ngesh gave her debut club performance on June 19 2023 at Muranga. Kenyans hailed her after seeing a video of the incident and said that she was destined for major popularity. In addition, Ngesh has a recording contract.

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Ngesh stood out because of her bravery and the fact that she was the only female in the group.
They have recorded a number of songs, such as “Rada Fisa,” “Rieng Genje,” and their most recent single, “Dera,” which have amassed a sizable fan base and become well-known among Kenyans.

Ngesh and the other band members were open and honest during the interview, sharing their experiences and goals.
She stated her hopes for the band’s possibilities to grow and for their music career to succeed.
Since making her solo debut, Ngesh has released “Dem Dem,” her debut single, which showcases both her individual style and passion for music.

Content courtesy of Mpasho & NFH