Saturday 3rd of June 2023

Nairobi, Kenya

Made In Cameroon: The Brand Shoes By Vidal Produces Hand-made Luxury Shoes.

The VIDAL boot factory was founded in September 2016 in Douala, the brand offers men a range of shoes: Hand Grade.
The VIDAL manufacturer has kept the original case which guarantees the durability of its know-how. The specificity of the Goodyear fitting of these shoes, which combines style, comfort, and longevity, goes back to the techniques of the 19th century.

It requires special expertise to carry out more than a hundred manual operations requiring around two weeks of work.
As a local Cameroonian company managed by a young entrepreneur, VIDAL is committed to maintaining the highest standards of traditional craftsmanship, quality, and service that its customers have enjoyed for some time.

We re-connect with designer Vidal Kenmoe to discuss his bespoke, high-end shoe line based in Douala. Former British Royal Army soldier Vidal Kenmoe switched his military expertise to shoe soles.
He continues to advise the army, but he now spends the majority of his time in Douala, Cameroon, creating, cutting, and polishing exquisite shoes. In 2016, Kenmoe established Shoes by Vidal, claiming to make each pair the highest possible levels of craftsmanship. The whole style of his business makes it clear why these sneakers have been in such high demand. In a fashion market where its citizens seek out high-end goods elsewhere, Kenmoe thrives.

To learn more about Kenmoe’s motivation, creative process, and other topics, we re-connect.

Rene Khan: Where did the desire or passion to make shoes come from?

Vidal Kenmoe: My passion for shoes comes from two things mainly—my mother’s love for shoes and fashion, as well as my time spent in the Royal Army, where a special interest was taken towards dressing.

RK: How long have you been making shoes?

VK: I have been making shoes since 2015. I learned the craft in 2013 and I’m still perfecting it.

RK: What does it mean to you to employ the use of local artisans?

VK: It feels good being able to contribute in that sense and to share my experiences with them and vice-versa.

RK: Creating one shoe takes two to four weeks and involves over 100 steps. Is this true?

VK: Yes, it does take a few weeks on average to design and manufacture a pair of shoes, but with experience, that time can be reduced in half.

RK: Where are the majority of your customers based?

VK: My customers are spread out around the world but the majority are based in Douala, Cameroon.

Talk to me about the process of making a shoe that boasts such a high standard of craftsmanship.

It all starts with forming the right shoe last for the design required. Once the last is done, the next step is pattern cutting followed by clicking the leather (upper), followed by the sewing of the upper with the under and then molding (also called lasting), and lastly, the finishing.

RK: Do you have partnerships with raw material sellers to access genuine leather, suede, velvet calfskin, and various fabrics?

VK: No, I simply purchase what I need.

AgA by Vidal appears to have come later. Tell me about the line.

AgA is the sandals and accessories line. AgA does both male and female sandals and we’re hoping to move into belts, watch straps, wallets, key ring holders, and many other leather products. The motivation for AgA is the need to satisfy customers’ demands for leather accessories (other than shoes) at an affordable price.

RK: In 2017, you made a pair of shoes for Samuel Eto’o. Have you worked with any other notable figures?

VK: Yes, I have provided shoes to several diplomats, professional athletes, MDs, artists, and politicians.

RK: What challenges do you face, apart from power outages, that halt your use of sewing machines and finishing bands?

VK: Not many these days. We purchased a power generator, so power cuts are no longer an issue. My biggest challenge remains people’s lack of education on handmade shoemaking.

RK: You dwell in a country noted for a 1 percent that travels abroad for luxury goods and yet you create luxury shoes. How do you fare? What sets your shoes apart?

My designs are unique, and my mix of materials includes leather, suede, denim, and African fabric—the discipline I put into the making, my attention to detail, and my focus on functionality which is mainly comfort and durability.

RK: What else do you hope to accomplish as a young entrepreneur?

VK: As a young entrepreneur, I would love to see my brand spread across borders and become a standard for shoemaking worldwide.

Kenmoe recently marked Shoes by Vidal’s second-year anniversary in Paris with a meet and greet and the launch of a new suede collection.

Learn more about his new collection, his lines ShoesbyVidal and AgAbyVidal on Instagram and his website.

Content courtesy of D Fashion Magazine & NFH





Top 10 Fashion Store In Kenya

Knowing top boutiques in Kenya to get the best deals and latest fashion styles is fundamental for any fashion forward individual. The Clothing Shops in Kenya should therefore not only offer a diverse fashion but also have the latest offers to suit the client’s needs. This presents nice opportunities to shop for clothes in Kenya at varied prices.

Where to Shop for Fashion Wear In Kenya here are top 10 fashion store

Top 10 Fashion Stores to Shop In Kenya

1. Sir Henry’s

Is a benchmark store that offers an exclusive collection of men’s clothes and accessories. Our extensive range consists of the latest styles ranging from ties to executive business suits. We provide our men with essential clothing needs from smart casual to classic suits and ties.

2. Mr. Price

Is a quality international brand for men, women, and kids at covetable prices. Men’s smart casual wear, shoes & accessories at reasonable prices. Women’s clothing, accessories, jewelry, lingerie, pajamas, and stylish footwear. Kids clothing at affordable prices,

3. Kiko Romeo

Looking for African-inspired fashion and accessories with a contemporary twist? Come down to the newly redesigned KikoRomeo store at Yaya Centre. With a great selection for both the edgy, younger generation as well as the more laidback, but still trendy, the older generation, there is something for everyone.
Kiko Romeo is found on the first floor

4. Vivo ActiveWear

Kenyan Fashion Brand of the Year 2016. Find them at the Junction, Yaya, Galleria, The Hub – Karen, Garden City Mall, T-Mall- Langata Rd, City Mall – Nyali, Westside Mall – Nakuru or call us on 0703-420780 to order for delivery you can also shop online at Vivo Activewear for the latest trends in women’s clothing and accessories made in Kenya with Free delivery and free returns.

Beautiful casual Kenyan Women’s fashion with a twist, that not only looks and feels good but is high quality and affordable. Visit our stores at any major malls across the country.

5. Woolworths

If you love casual but stylish things, you’re sure to find some fabulous bargains at Woolworths. Here, you can spot the latest trends and international catwalk designs skilfully presented as practical everyday wear. From awesome dresses to warm pullovers, elegant suits to cool designed jeans, outfits that are definitely chic.

6. Mimi Online Store

Welcome to the MIMI collection of clothing where we seek and stock various styles and trends to suit different needs and preferences. From formal classics and sophisticated clothing to youthful and trendy looks, MIMI offers great quality merchandise at excellent value.

7. Jade Collections

Best clothes shops in Kenya offer a wider range of designer brands both local and  Internationally hyped designer labels meet the latest denim and sportswear collections. if you are looking for family wear then the place to be is Jade Collection

8. Little Red

Shop near The Stanley, you can have a Brioni tailor flown in from Italy, take your measurements, fly out, and deliver your suit within weeks. Kenyan luxury fashion brand Little Red has clinched an exclusive deal to sell products by Giuseppe Zanotti, an Italian high-end footwear brand. Little Red will have rights to sell Giuseppe Zanotti products in East and Central Africa.

The fashion house stocked up the first collection of the luxury shoe label

9. Lc Waikiki

Providing quality products that suit every style with reasonable prices, via the motto of “everybody deserves to dress well”, LC Waikiki responds to the needs of a whole family via its collections for adults, youths, children, nurseries, and infants.

the Turkish fashion brand LC Waikiki has opened its second branch in Kenya in line with the group’s plan

10. City Walk

Specialize in providing you with style, quality, and comfort in footwear. Being the sole distributor of branded shoes from Sketchers to Caterpillar footwear, we allow you to accessorize your wardrobe with a style that you simply cannot find anywhere else. Apart from shoes, we sell a variety of unique, elegant, and stylish handbags, clutch bags, laptop bags, travel bags, and leather items.


Content Courtesy Of Nairobi Fashion Hub 

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