AWARESO: The Traditional Ghanaian Bride – A Captivating Fusion of Culture and Elegance
AWARESO: The Traditional Ghanaian Bride A Captivating Fusion of Culture and Elegance. AWARESO, a stunning collaboration between Selina Beb and Quophi Akotuah, celebrates Ghanaian heritage by blending exquisite kente gowns with meticulously crafted beaded jewelry. Featuring renowned personalities such as Joselyn Dumas, Selly Galley, Salma Mumin, Nikki Samonas, and Caroline Sampson, the collection showcases the beauty and cultural diversity of Ghanaian brides. "Our mission is to inspire future traditional brides to embrace their heritage and be Adorned in Tradition," says ...
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Nairobi Fashion Week 2025: Leading a Regenerative Fashion Renaissance
Nairobi Fashion Week is set to return for its seventh edition from January 29th to February 1st, 2025, at the Sarit Center in Nairobi, Kenya. This year\u2019s theme, Regenerative Fashion Renaissance: Restoring Culture and Nature, focuses on transforming the fashion industry into a force for environmental restoration and cultural preservation. By spotlighting regenerative practices and embracing a circular fashion economy, the event aims to redefine sustainability in fashion. With the global fashion industry contributing significantly to waste and carbon ...
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From PUMA-PVMA to Jaguar, Walmart, and Beyond: A Look at the Most Memorable Rebranding Moves
Rebranding can be a daring leap or a misstep with lasting consequences. PUMA's transformation into PVMA to honor PV Sindhu set a new benchmark for innovative campaigns, sparking online buzz. Yet, not all rebranding efforts succeed Jaguar's logo overhaul, Walmart's image shift, and GAP's infamous redesign are reminders of how risky brand evolution can backfire. This article explores the fine line between brilliance and blunders in rebranding, revealing lessons from the hits and misses of global giants.
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Flytime Promotions Celebrates 20 Years With a Star-Studded Women In Music Luncheon
Flytime Promotions celebrated its 20th anniversary with the Women in Music Luncheon on December 21, 2024, at VICI, Victoria Island, Lagos. Hosted by COO Keke Hammond, the event spotlighted the invaluable contributions of women in the African and global music industries. The luncheon featured a stellar lineup of influential women, including Grace Ladoja, Sasha P, DJ Lambo, and representatives from Apple Music, Spotify, Sony Music West Africa, and more. Attendees engaged in candid discussions about the challenges and triumphs of women in ...
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Digital Hustle: How Social Media Content Creation is Empowering Kenya’s Youth
In Kenya, where traditional white-collar jobs remain scarce, young people are finding hope and financial stability through social media platforms like TikTok, Instagram, and YouTube. Content creation, once seen as a pastime, has become a critical income stream for many. For 22-year-old Vincent Otieno and his dance group from Nairobi's slums, creating online content earns each member around $120 a month—money that helps sustain their families. Similarly, 25-year-old street fashion model Caycee Achieng Mboya, known as "Lupita Nyakisumo," uses her 200,000 ...
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