Historic Moment for Kenyan Television as “The Bahati Empire” Premieres
In a landmark event for Kenyan entertainment, celebrated musician Kevin Bahati and his wife, Diana Marua, unveiled their new reality TV show, “The Bahati Empire,” on Netflix. The show marks the first-ever Kenyan reality series to premiere on the global streaming platform, setting a new precedent for the country’s entertainment industry.
Star-Studded Launch Event
The grand launch, held on Thursday, was a glittering affair attended by a host of distinguished guests. Notable figures included Deputy President Rigathi Gachagua, Lang’ata Member of Parliament Phelix Odiwuor (Jalang’o), and Nominated Senator Karen Nyamu. The event also saw the presence of various renowned musicians, actors, and actresses, underscoring the significance of this historic premiere.
From National to Global Stage
Bahati and Marua are no strangers to reality TV. They first captured audiences with their show “Being Bahati,” which was later rebranded as “Bahati Reality” and aired on national television. However, “The Bahati Empire” on Netflix represents a monumental leap, providing the couple with a platform to reach a global audience. The trailer for the new series promises an engaging and unscripted look into their lives, featuring appearances from prominent personalities like DJ Mo and Size 8, Senator Karen Nyamu, Rev Lucy Natasha, and The Murayas.
A Real and Unfiltered Look
“The Bahati Empire” is designed to offer viewers a raw and authentic glimpse into the lives of the Bahati family. Bahati expressed his excitement and gratitude, stating, “We were the first Kenyan family to have a reality show on national TV, and now we make history as the first Kenyan family to have a reality show on Netflix. All glory goes to our Lord Jesus Christ.” He emphasized that the show would address rumors, celebrate their triumphs, and reveal their challenges, promising an unvarnished portrayal of their journey.
Government Support for Creative Industries
Speaking at the launch, Deputy President Gachagua highlighted the significance of Bahati’s achievement, drawing parallels between Bahati’s rise from humble beginnings and his own life story. He commended the couple for their pioneering efforts and reiterated the government’s commitment to supporting the creative industry through initiatives like “Talanta Hela.” Gachagua noted the sector’s potential to offer vast opportunities for the youth, praising Bahati and Marua for elevating Kenyan content to the global stage.
Building Anticipation
The announcement of “The Bahati Empire” has generated considerable buzz among fans. The show, set to premiere on Friday, June 7, 2024, promises to deliver an unscripted and intimate look into the lives of the Bahati family. Bahati’s announcement on social media has heightened anticipation, with the musician proudly proclaiming, “The King & Queen of Reality are back, and it’s time for us to answer all your rumors as we share with the world our dirty, clean, sad, and happy moments! This is unscripted… this is the best reality Kenya has seen… just trust me! See y’all on Netflix this Friday.”
Looking Back and Moving Forward
“Being Bahati,” which aired on NTV, offered fans a glimpse into the couple’s daily lives and luxurious lifestyle. Despite its success, the show was put on hold due to the Covid-19 pandemic. The couple’s determination to make history with their new show was evident when they announced plans for “The Bahati Empire” in March 2023. Diana Marua shared that the new series would focus on family values and lifestyle, aiming to be the best family reality show in Africa.
“The Bahati Empire” on Netflix not only marks a significant milestone for Bahati and Diana Marua but also sets a new standard for Kenyan entertainment. As the first Kenyan reality show to debut on the global streaming giant, it opens doors for more local content to gain international recognition. The show’s premiere is a testament to the couple’s resilience, creativity, and ability to capture the hearts of audiences both at home and abroad.
Content courtesy of NFH Digital Team