Thursday 6th of February 2025

Nairobi, Kenya

Flytime Promotions Celebrates 20 Years With a Star-Studded Women In Music Luncheon

Flytime Promotions Marks 20 Years with Inspiring Women in Music Luncheon, Flytime Promotions, Nigeria’s foremost entertainment powerhouse, celebrated two decades of unparalleled impact on the African music scene with a remarkable event the Women in Music Luncheon. Held on Saturday, December 21, 2024, at VICI, Victoria Island, Lagos, this intimate gathering highlighted the contributions of women who have significantly shaped the music and entertainment industries in Africa and beyond.

A Celebration of Female Excellence
The luncheon, hosted by Flytime Promotions’ COO Keke Hammond, brought together a star-studded roster of influential female music executives, managers, producers, and creatives. Among the notable attendees were:
– Grace Ladoja (music executive and creative powerhouse)
– Sasha P (trailblazing rapper and advocate for female empowerment)
– DJ Lambo (pioneering DJ and music curator)
–  Elizabeth Sobowale (manager to Adekunle Gold)
– Ronami Ogulu (manager to Burna Boy)
– Lily Greenroom (tour manager to Asa)
– Representatives from global entities such as Apple Music, Spotify, Sony Music West Africa, and Virgin Music Nigeria.

Others included Feyikemi Bankole (Spotify), Irene Agbontaen (United Talent Agency), Sheila Okonji-Ashinze (radio personality), and Titilope Adesanya (EMPIRE Africa, representing Asake, Fireboy, and BNXN).

Words of Inspiration
In her opening remarks, Keke Hammond emphasized the importance of fostering collaboration and mentorship among women in the industry.
“The role of women in music is often overlooked, but the impact of our contributions is undeniable. It’s crucial that we continue to empower and uplift one another to ensure the next generation has the same opportunities we’ve fought for. This luncheon was a celebration not just of what we’ve achieved but of the endless possibilities ahead.”

Flytime’s Legacy and Vision
For two decades, Flytime Promotions has been a driving force behind the rise of African music on the global stage. Known for its flagship events like  Rhythm Unplugged and  Flytime Fest, the company has played a pivotal role in launching careers of African megastars such as Tems, Davido, and Wizkid, while bringing international sensations like Megan Thee Stallion, Ja Rule, and Ashanti to Nigerian audiences.

The Women in Music Luncheon reflected Flytime’s dedication to celebrating and supporting diversity within the industry, providing a platform for open discussions about the unique challenges and triumphs faced by women in entertainment.

Building a Stronger Future
Beyond the glitz, the event championed mentorship and collaboration. Attendees engaged in candid conversations about fostering a more inclusive and equitable entertainment ecosystem.

This landmark event reaffirms Flytime Promotions’ commitment to driving the global expansion of African music while ensuring that women’s contributions remain at the forefront of this evolution.

For highlights, photos, and more insights from the 2024 Flytime Women in Music Luncheon, visit Flytime Promotions’ official website

Content courtesy of Flytime Promotions & NFH Digital Team

Bolo Bespoke Celebrates Love, Loyalty, and Success in a Glamourous Traditional Wedding From Simple Beginnings to Grand Gestures

Kenyan fashion designer Austin Bolo, known to many as “Bolo Bespoke,” recently made headlines not only for his grand traditional wedding but also for his meteoric rise in popularity. Just a week ago, his Facebook account had less than 23,000 followers, but a dramatic turn of events has since catapulted his social media presence. Over the weekend alone, Bolo gained more than 15,000 new followers, and by the end of this week, his account is expected to surpass the 100,000 mark.

This sudden surge in followers is reflective of a common societal phenomenon—people are drawn to success. Bolo’s rise to fame was largely fueled by the widespread mention of his name, proving that people tend to take notice only when someone achieves something significant. Until last week, Bolo Bespoke was relatively unknown to the general public, but now his story and success are the talk of the town. This surge in popularity underscores a harsh truth: when you’re at the top, everyone wants to be associated with you, but during times of struggle, very few show interest.

The story of Bolo Bespoke and his wife, Mueni, is one of perseverance, partnership, and genuine love. Nine years ago, they met in Umoja when Bolo was living in a single-room space, barely making ends meet. During those early days, it was Mueni who believed in Bolo’s talent and potential, encouraging him to turn his passion into a business. Together, they laid the foundation for what has become a thriving tailoring and fashion design company. Today, the couple are millionaires, and their company is a testament to their resilience and shared vision.

Instead of letting success change him, Bolo has remained grounded and appreciative of the role Mueni has played in his journey. On September 29, 2024, he honored her in a colorful traditional wedding ceremony held at Mueni’s home in Machakos. The event was graced by several notable figures, including Raila Odinga’s wife, Mama Ida Odinga. Bolo’s entrance alone was a spectacle, as he landed at the venue in a helicopter, bringing the sleepy village to a near standstill. His convoy, composed of high-end luxury vehicles owned by his friends and business associates, further highlighted the opulence of the occasion.

During the celebration, Bolo was filmed showering Mueni with money as music filled the air—a gesture that not only reflected his love and appreciation but also served as a symbol of the couple’s prosperity. The event was a blend of modern luxury and cultural traditions, creating an unforgettable experience for everyone in attendance.

Bolo’s decision to honor his wife with such a lavish wedding is a stark contrast to what many would have expected. With his newfound success and influence, Bolo could have easily chosen to start a new chapter without Mueni, seeking a partner who matched his current status. Instead, he chose to celebrate and acknowledge the woman who stood by him when he had very little to offer. This act of loyalty and gratitude is a powerful message to all—true success is not only measured by wealth and fame but also by the strength of character and the way you treat those who have been part of your journey.

Bolo Bespoke’s story is more than just a tale of rags to riches; it is a testament to the power of love, partnership, and staying true to one’s roots. His rise in social media followers and the lavish celebration of his marriage are outward symbols of his achievements, but it’s his loyalty to Mueni that truly sets him apart.

Quote:
“People will celebrate your success, but it’s those who believed in you during your struggles that deserve your utmost appreciation.”

This quote encapsulates Bolo Bespoke’s journey and the profound respect he has for his wife, Mueni, reminding us all that true appreciation lies in valuing those who were there when the lights were dim and the path was uncertain.

Content courtesy of NFH Digital Team

“Kenyan Fashion Designer Bolo Bespoke Honors Tradition and Love with a Grand Gesture at His Machakos Wedding”

Sunday, September 29, 2024, Renowned Kenyan fashion designer Austin Bolo, popularly known as “Bolo Bespoke,” officially paid dowry for his wife, Mueni, in a vibrant traditional wedding ceremony that was graced by several prominent personalities, including Mama Ida Odinga, wife of Raila Odinga.

Bolo Bespoke made a grand entrance, landing at his wife’s home in Machakos in a helicopter, which momentarily brought business in the usually quiet village to a standstill. His arrival was accompanied by an impressive convoy of high-end luxury vehicles, owned by his friends and business associates, further adding to the grandeur of the occasion.

During the lively ceremony, Bolo was captured on camera showering his wife with money, a gesture that underscored the joyous celebration and prosperity of their union. As music filled the air and guests danced, the dashing fashion designer, known for his signature style and attention to detail, created an unforgettable experience by blending opulence with tradition.

This extravagant event was a true spectacle, as the flashy Luo designer spared no expense to honor his Kamba wife in the most lavish manner, symbolizing his appreciation and commitment to her.

In a heartwarming display of affection and celebration, renowned Kenyan fashion designer Austin Bolo, popularly known as “Bolo Bespoke,” treated his wife Mueni to a lavish gesture during their traditional wedding in Machakos. The event, which was a blend of culture, elegance, and opulence, became the talk of the town when Bolo showered his bride with money, symbolizing not only his love and commitment but also prosperity and blessings for their union.

The traditional wedding, held in the picturesque surroundings of Machakos County, was a fusion of both contemporary fashion and rich cultural heritage. Guests were treated to an extravagant ceremony, characterized by a vibrant display of colors, fashion, and dance. Bolo Bespoke, whose mastery in tailoring and design has earned him a prominent place in Kenya’s fashion industry, ensured that his wedding was a reflection of his artistic brilliance and attention to detail.

As the couple celebrated their love, Bolo’s gesture of “money-showering” symbolized more than just opulence; it was a representation of appreciation, respect, and the bestowal of good fortune on his new bride. The act of showering the bride with money is a tradition deeply rooted in many African cultures, signifying the groom’s ability to provide for his wife and blessing their marriage with wealth and success.

Bolo’s wedding attire did not disappoint either. He donned a meticulously crafted outfit that highlighted his signature style—an impeccable blend of modern and traditional elements. Mueni, on the other hand, looked resplendent in a custom-made gown that complemented Bolo’s attire, reflecting her grace and elegance.

The couple’s love story, which culminated in this grand celebration, has been an inspiration to many, showcasing that love and tradition can beautifully coexist in the modern world.

As Bolo Bespoke and Mueni embark on their new journey together, the joyous memory of their traditional wedding will undoubtedly be cherished for years to come, both by those who attended and those who witnessed the celebration through various media platforms.

Quote:
“Love is not only something you feel; it is something you do.” David Wilkerson

This quote perfectly encapsulates Bolo Bespoke’s actions during his wedding ceremony. His grand gesture was not merely a display of wealth but a tangible act of love and commitment, expressing his desire to make his wife feel cherished and valued.

#nairobifashionhub #wedding #fashion #designer

Content courtesy NFH Digital Team

We Love RnB Concert Media Launch: A Nostalgic Promise to Rock Nairobi

As the countdown begins to one of the most eagerly awaited concerts of the year, We Love RnB, anticipation fills the air. American RnB icons Bobby Valentino and Horace Brown are poised to captivate audiences as the headliners of this soirée.

The recent media launch, attended by luminaries such as Sanaipei Tande, Nameless, and Okelo Max, offered a tantalizing glimpse into what concertgoers can expect at the upcoming event.

In an exclusive interview with The Sauce, Sanaipei Tande expressed her commitment to delivering an unforgettable performance: “Whatever job I get, whatever platform I’m on, I see to it that I give my best. I can assure my fans of my best performance yet.”

Reflecting on the current state of RnB, Tande lamented its evolution: “RnB today does not hit the way it used to in its heyday. There’s not one RnB artist of the current generation that I would say I necessarily gravitate towards. Anytime I want to listen to RnB, I find myself walking down memory lane to nostalgic records from the 90s primarily.”

She further emphasized her intention to infuse elements of musicians from RnB’s golden era into her performance. On a global scale, she advocated for the resurgence of classic RnB singers, applauding We Love RnB for taking strides in this direction.

The We Love RnB concert, scheduled for May 25th at The Nairobi Showground – The Dome, promises to be a night of soulful melodies and timeless tunes, transporting audiences back to the golden age of RnB.

Content courtesy of The Sauce & NFH Digital Team

Kanye West’s Zero-Budget Super Bowl Ad: A Masterstroke in Marketing

In an era where Super Bowl commercials are synonymous with lavish productions and multimillion-dollar budgets, Kanye West has once again defied convention, this time in the advertising arena.
His latest venture?
A Super Bowl ad for his Yeezy brand was shot entirely on an iPhone with a production budget of zero dollars. Yes, you read that right: $0. And yet, the ad was nothing short of a monumental success.

Despite the jaw-dropping cost of a 30-second ad slot during the Super Bowl, reportedly $7 million this year, West’s minimalist approach has paid off in spades. The aftermath of the ad’s airing was a staggering surge in Yeezy brand orders, with 284,357 orders placed in less than 24 hours, translating to $19.3 million in sales. This feat is not just a testament to the power of the Yeezy brand but also to West’s unorthodox strategies and his understanding of modern media consumption.

Breaking the Mold

Kanye West has long been known for his unconventional methods, whether in music, fashion, or now, advertising. By opting to shoot a Super Bowl commercial on an iPhone, West has underscored a powerful message: creativity and authenticity can triumph over big-budget productions. This approach not only challenges the norms of advertising but also resonates with a digital-native audience that values genuineness over glamour.

The success of the ad campaign is a case study of efficiency and innovation. In an age where content can be created and disseminated rapidly across various platforms, West’s strategy highlights the potential of leveraging technology and social media to achieve widespread reach and impact, without the need for extravagant spending.

The Genius Behind the Madness

Critics and fans alike often describe Kanye West as a blend of madness and genius. His actions and statements have frequently sparked controversy and debate. However, it’s moments like these that showcase his ability to channel his creativity into groundbreaking successes. The Super Bowl ad is not just a win for the Yeezy brand but a personal victory for West, reinforcing his status as a visionary capable of rewriting the rules.

West’s approach to the ad also speaks volumes about his marketing acumen. Understanding that the Super Bowl audience is vast and diverse, he crafted a message that was simple yet impactful, relying on the inherent virality of his persona and the widespread recognition of his brand. This minimalist ad, devoid of any production frills, managed to captivate millions and translate that attention into tangible sales.

What This Means for the Industry

Kanye West’s Super Bowl ad venture may very well serve as a wake-up call for brands and marketers. In a landscape increasingly dominated by digital media, the principles of advertising are evolving. West has demonstrated that with the right message and brand power, massive returns can be achieved without the traditionally associated massive spending.

This incident will likely encourage more brands to explore innovative, cost-effective strategies for advertising, especially in high-stakes environments like the Super Bowl. It also reinforces the importance of brand identity and the power of leveraging personal brands to amplify product brands.

In Conclusion

Kanye West’s zero-budget Super Bowl ad is a watershed moment in advertising, challenging preconceived notions about what it takes to make a splash on one of the world’s biggest stages. It’s a reminder that in the digital age, creativity, authenticity, and innovation are as valuable, if not more so, than hefty production budgets. West’s ability to marry his artistic vision with sharp business acumen has once again paid off, solidifying his legacy as a figure who continually redefines the boundaries of what’s possible.

With a $0 production budget and an iPhone, Kanye West’s crew said that their Super Bowl commercial was a great hit.
The basic or cost-free production approach paid off handsomely, even though the 30-second ad space cost $7 million.
With 284,357 orders for the Yeezy brand placed in less than 24 hours after the spot, the ad campaign caused a spike in sales of $19.3 million.
Kanye disregards all regulations and repeats them: This guy, man, is half clever, half nuts.

#Marketing #KanyeWest #SuperBowl #AD #LifeTeachingsByOscarAlochi 

Tyla Laura Seethal Stuns in a Custom Versace at the 66th Annual Grammy Awards 2024

On Sunday, South African singer Tyla won the Best African Music Performance award at the 66th Grammy Awards.
Not only did the once-local star become a worldwide celebrity that evening, but she also topped the best-dressed list.
The 22-year-old “Water” singer looked stunning in a Versace one-shoulder gown with a soft green tone.

The flowing, floor-length gown brought to mind J-Lo’s well-known green Grammy Awards outfit from 2000.
With its lengthy train and bold geometric cutouts, the dress shone with Swarovski crystals, causing her to sparkle from head to toe.

The crystal-covered mesh sections of the dress covered parts of her arm, one leg, and a part of her torso, giving the look a sexy, yet glamorous feel.
She completed the look with a simple pair of white crystal Rene Caovilla strappy heels that wrapped around her ankles.

For jewelry, Tyla wore a pair of Maria Tash swirl-shaped earrings, as well as a belly ring by the same designer.
Her hair and make-up were on point as well.
She wore her curls in an updo, and for her makeup, she opted for a smokey eye with winged liner, which she paired with a glossy neutral lip.

Even though cut-outs and figure-hugging dresses aren’t a departure from what we’re used to seeing Tyla wearing, she certainly upped her game for the special occasion.

Tyla was nominated for the Best African Music Performance award alongside Burna Boy, Ayra Starr, Asake, Olamide, and Davido, featuring South African artist Musa Keys.

About Tyla
Tyla Laura Seethal, professionally known as Tyla, has carved a distinct niche for herself in the global music scene as a trailblazing South African singer and songwriter. Her unique blend of cultural influences, stemming from her Indian, Zulu, Mauritian, and Irish heritage, has imbued her music with a rich diversity that resonates with audiences worldwide. Born on January 30, 2002, in Johannesburg, South Africa, Tyla’s journey from a mining engineering student to a Grammy-winning artist is a testament to her unwavering dedication and passion for music.

Growing up as the middle child in a family of five, Tyla’s upbringing in Johannesburg’s vibrant cultural milieu played a crucial role in shaping her musical tastes and ambitions. Despite initially embarking on a path to become a mining engineer, Tyla’s true calling in music was undeniable. Her realization of this passion led her to pivot towards a career in music, a decision that would soon pay dividends.

Tyla’s musical breakthrough came amidst the global COVID-19 pandemic when she leveraged the power of social media to reach a wider audience. Her engaging dance routines and captivating song covers on TikTok quickly garnered a significant following, setting the stage for her breakthrough single, “Getting Late,” featuring Kooldrink, released in late 2019. The song’s success, particularly the viral reception of its music video, catapulted Tyla into the spotlight, affirming her potential as a rising star in the music industry.

In 2021, Tyla’s burgeoning career took a major leap forward when she signed with Epic Records, following the domestic success of “Getting Late.”. This partnership marked a new chapter in her career, providing her with the platform to reach audiences beyond the borders of South Africa.

Tyla’s international fame was solidified with the release of her 2023 single “Water”, a mesmerizing track that showcased her ability to blend traditional African rhythms with contemporary sounds. The single achieved remarkable success, entering the top ten in sixteen countries, including the United Kingdom and the United States. Notably, “Water” became the first song by a South African solo artist to enter the US Billboard Hot 100 in over five decades, a historic achievement that underscored Tyla’s impact on the global music scene.

The crowning moment of Tyla’s career came at the 66th Annual Grammy Awards in 2024, where she won the prestigious Grammy Award for Best African Music Performance for “Water”. This accolade not only celebrated her musical talent but also marked the recognition of African music on the global stage, aligning with Tyla’s passion for promoting her country’s culture and music.

In addition to her Grammy win, Tyla has been recognized with nominations for a BRIT Award, a Soul Train Music Award, a MOBO Award, and two South African Music Awards, highlighting her versatility and appeal across various music genres. With her self-titled debut album set for release on March 22, 2024, Tyla is poised to continue her ascent in the music industry, promising to bring more of her innovative and culturally rich music to the world stage.

Content courtesy of IOL & NFH Digital Team

Champagne Day Celebrations Across Africa Were Dazzling, Combining A Shared Passion For Sustainability With The Savoir-faire Of Moët & Chandon.

In stunning Champagne Day celebrations across Africa, a mutual love of sustainability and the savoir-faire of Moët & Chandon mingled.
MoĂ«t & Chandon, the world’s best champagne for celebration, was served as glasses were raised across Africa on October 27 to commemorate Champagne Day.
Because of its mastery, savoir-faire, and reverence for terroir, the Maison has been associated with great winemaking for almost three centuries. Regarding sustainability as the cornerstone of its future vision, Moët & Chandon is also acknowledged as an innovator in the vineyards and cellar.

As Friends of the House gathered in each nation to celebrate the enduring qualities of Maison’s iconic wines and the timeless nature of marking special and historic moments with champagne, these distinctive qualities were highlighted as part of this year’s Champagne Day festivities.
As we are in 2023, toasts were made at 20:23, appropriately honoring MoĂ«t & Chandon’s milestone 280th anniversary since its founding in Epernay, France, in 1743. Guests were invited to arrive at celebrations across Africa at 17:43.

Friends of the Maison gathered at opulent locations across Nigeria, Ghana, Kenya, Tanzania, Cameroon, Ivory Coast, and South Africa, celebrating Champagne Day and honoring the legacy and sophistication of Moët & Chandon, united by a shared appreciation for the joy of champagne.
Chandon has become essential to savoring all of life’s most exquisite moments.
The events were hosted by Nigerian humanitarian and actress Osas Ighodaro, Kenyan media figurehead Nambitha Ben-Mazwi, the celebrated South African actress Anita Nderu, Fredy Manyongo, a businessman and model from Cameroon, Delali Damessi from Lydia Laryea from Ghana, George Williams from Tanzania, and Ivory Coast.

The hosts got to retell the best parts of their trip to Epernay earlier in the year when they had the unique opportunity to see the annual harvest and cellar operations up close, to guests at their individual celebrations.
Examining the Maison’s innovative agroecology program was a major component of their schedule.
MoĂ«t & Chandon’s Natura Nostra initiative aims to protect Champagne’s distinct natural legacy.
With the goal of increasing biodiversity in Champagne, this program aims to quicken the ecological transition.

The venues for each regional celebration, which ranged from the Hyatt Regency in Dar es Salaam to the Tribe Hotel in Nairobi and The Westcliff in Johannesburg, perfectly captured Maison’s philosophy of nature in balance with elegance.
Regardless of their nationality, the attendees shared a common fondness for champagne, valued Maison’s connection to the terroir, and recognized the significance of conserving the environment for posterity, all in true African style.

According to Aimee Kellen, Head of Consumer Engagement for MoĂ«t Hennessy Africa and the Middle East, “Champagne Day is an opportunity not only to celebrate how we have shaped the industry but also to communicate our Natura Nostra program and sustainability efforts to ensure that the joy of MoĂ«t & Chandon continues to be shared with Africa and the world.” The Maison has a rich history of winemaking excellence.
“In this most memorable of celebrations, links between our past and present were honored, with MoĂ«t & Chandon remaining as timeless and contemporary as ever today.”

About Moët & Chandon
Claude MoĂ«t founded MoĂ«t & Chandon in 1743, and his descendant Jean-Remy MoĂ«t brought the company to a global level of recognition with his vision of “sharing the effervescence of Champagne with the world.”
From red carpets to royal courts, Studio 54 to Grand Slams, Moët & Chandon has been uniting people around incredible, exhilarating moments.
The House has the most expansive and varied collection of champagnes for any taste and occasion, sourced from the most diverse and large-scale vineyards in the area.

Every creation in white and rosĂ© is easy to adore, ranging from the classic MoĂ«t ImpĂ©rial to the sophisticated Grand Vintage Collection, the cool MoĂ«t Ice ImpĂ©rial to the soft Nectar ImpĂ©rial, and the multifaceted Collection ImpĂ©riale, the most recent manifestation of the House’s Haute Oenologie, which dazzles and delights with a wide range of flavors and aromas to capture the astounding breadth of its terroir.

Since 2009, Moët & Chandon has partnered with the House to support charitable causes through Toast for a Cause and works to protect biodiversity in the area through Natura Nostra, their long-term sustainability program.
For almost 300 years, Moët & Chandon has been the preferred champagne to commemorate historical moments as well as individual joys, adding a lively touch to every toast.

Content courtesy of  Moët & Chandon & NFH

Trace Awards & Festival 2023 Winners Full List

The winners of the 2023 Trace Awards have finally been announced at the prestigious awards ceremony, which took place in Kigali, Rwanda, on October 21st.

The top winners of the 2023 Trace Awards were Rema and Davido, who were announced on Saturday, October 21, in Kigali, Rwanda. Global TV and multimedia platform Trace has launched a new award series called the Trace Awards.
Recognizing musicians with African and Afro-influenced influences is the aim of the awards.
With his worldwide hit song “Calm Down,” Rema received song of the year. On the Billboard Hot 100, a remix of the song featuring Selena Gomez peaked at number three. Additionally, the Nigerian celebrity received the best worldwide African artist award (tying with Nomcebo).
Two more awards were given to Davido: Best Male and Best Cooperation. With his collaboration with South African artist Musa Keys, “Unavailable,” he took home the latter honor.

Album of the Year went to Nigerian Burna Boy for Love Damini. About fifty international musicians with African and Afro-inspired influences, such as Davido, Yemi Alade, Mr. Eazi, and Diamond Platnumz, performed at the Trace Awards.

Tonight has been a magnificent exhibition of the force and originality of African and African-origin musicians, according to a statement from Trace chairman and co-founder Olivier Laouchez.
African current music has become a global phenomenon, and this was highlighted by all of the candidates and performers at the Trace Awards.

In the last year, African music has gained recognition at a number of additional award events. At the American Music Awards in November 2022, Wizkid became the first-ever favorite Afrobeats artist.
The first-ever winner of Best Afrobeats at the MTV Video Awards in September was “Calm Down,” featuring Rema and Selena Gomez. On November 10, the first-ever Grammy Award nominees for greatest African music performance will be unveiled.

Three categories were declared without nominees, and prizes were given in addition to the competitive categories listed below.
These included the aforementioned Best Global African Artist award going to Rema and Nomcebo, a Change Maker award going to Mr. Eazi (also from Nigeria) for his charitable endeavors, and a lifetime achievement award going to 2Face of Nigeria.

Here is the full list of winners for the 2023 Trace Awards.

Best Male
Burna Boy (Nigeria)
Davido (Nigeria) – WINNER
Diamond Platnumz (Tanzania)
Didi B (Ivory Coast)
K.O (South Africa)
Rema (Nigeria)

Best Female
Ayra Starr (Nigeria)
Josey (Ivory Coast)
Nadia Mukami (Kenya)
Soraia Ramos (Cape Verde)
Tiwa Savage (Nigeria)
Viviane Chidid (Senegal) – WINNER

Song of the Year
“BKBN” – Soraia Ramos (Cape Verde)
“People” – Libianca (Cameroon)
“Suavemente” – Soolking (France)
“Encre” Emma’a (Gabon)
“Sugarcane” – Camidoh (Ghana)
“Last Last” – Burna Boy (Nigeria)
“Rush” Ayra Starr (Nigeria)
 “Calm Down” – Rema (Nigeria) FT Serena Gomez – WINNER
“Peru” – Fireboy DML (Nigeria) with Ed Sheeran (UK)
“Sete” – K.O (South Africa)
“Cough” – Kizz Daniel (Nigeria)
“MORTEL 06” – Innoss’B (Ivory Coast)

Best Music Video
“2 Sugar” Wizkid (Nigeria) feat. Ayra Starr (Nigeria)
“Baddie” Yemi Alade (Nigeria) – WINNER
“Kpaflotage” – Suspect 95 (Ivory Coast)
“Loaded” – Tiwa Savage (Nigeria) & Asake (Nigeria)
“Ronda” Blxckie (South Africa)
“Tombolo” – Kalash (Martinique)
“Yatapita” – Diamond Platnumz (Tanzania)

Best Newcomer sponsored by Belaire
Azawi (Uganda)
Krys M (Cameroon)
Libianca (Cameroon)
Nissi (Nigeria)
Odumodublvck (Nigeria)
Pabi Cooper (South Africa)
Roseline Layo (Ivory Coast) – WINNER

Best Collaboration
“Many Ways” – BNXN (Nigeria) with Wizkid (Nigeria)
“Mine” – Show Dem Camp (Nigeria) with Oxlade (Nigeria)
“Peru” – Fireboy DML (Nigeria) with Ed Sheeran (UK)
“Second Sermon” – Black Sherif (Ghana) with Burna Boy (Nigeria)
“Sete” – K.O (South Africa) with Young Stunna (South Africa), Blxckie (South Africa)
“Stamina” – Tiwa Savage with Ayra Starr (Nigeria) & Young Jonn (Nigeria)
“Trumpet” – Olamide (Nigeria) with Ckay (Nigeria)
“Unavailable” – Davido (Nigeria) with Musa Keys (South Africa)

Best Artist: UK
Headie One (UK)
Ms Banks (UK)
Stormzy (UK)
Raye (UK)

Best Artist: Caribbean
Admiral T (Guadeloupe)
Bamby (French Guiana)
Kalash (Martinique)
Maureen (Martinique)
Popcaan (Jamaica)
Princess Lover (Martinique)
Rutshelle Guillaume (Haiti) – WINNER
Shenseea (Jamaica)

Best Artist: Indian Ocean
Donovan BTS (Mauritius)
GaEi (Madagascar)
Goulam (Comoros) – WIINNER
Mikl (Reunion)
Sega el (Reunion)
Terell Elymoor (Mayotte)

Best Artist: Brazil
Djonga (Brazil)
Iza (Brazil)
Leo Santana (Brazil)
Ludmilla (Brazil) – WINNER
Luedji Luna (Brazil)

Best Artist: North Africa
Amira Zouhair (Morocco)
Artmasta (Tunisia)
Dystinct (Morocco) – WINNER
El Grande Toto (Morocco)
Kader Japonais (Algeria)
Raja Meziane (Algeria)
“DNK”- Aya Nakamura (France)

Best Artist: East Africa
Bruce Melodie (Rwanda)
Diamond Platnumz (Tanzania) – WINNER
Zuchu (Tanzania)
Khaligraph (Kenya)
Nadia Mukani (Kenya)
Azawi (Uganda)

Album of the Year
“Love Damini” – Burna Boy (Nigeria) – WINNER
“Maverick” – Kizz Daniel (Nigeria)
“More Love, Less Ego” – Wizkid (Nigeria)
“Timeless” – Davido (Nigeria)
“Work of Art” – Asake (Nigeria)

Best Collaboration
“Mine” – Show Dem Camp (Nigeria) with Oxlade (Nigeria)
“Peru” – Fireboy DML (Nigeria) with Ed Sheeran (UK)
“Second Sermon” – Black Sherif (Ghana) with Burna Boy (Nigeria)
“Sete” – K.O (South Africa) with Young Stunna (South Africa), Blxckie (South Africa)
“Stamina” – Tiwa Savage with Ayra Star(Nigeria) & Young Jonn (Nigeria)
“Trumpet” – Olamide (Nigeria) with Ckay (Nigeria)
“Unavailable” – Davido (Nigeria) with Musa Keys (South Africa) – WINNER

Best DJ
Danni Gato (Cape Verde)
DJ BDK (Ivory Coast)
DJ Illans (France)
DJ Spinall (Nigeria)
Michael Brun (Haiti) – WINNER
Uncle Waffles (Swaziland)

Best Producer
DJ Maphorisa (South Africa)
Juls (Ghana)
Kabza de Small (South Africa)
Kel-P (Nigeria)
Tam Sir (Ivory Coast) – WINNER
Benjamin Dube (South Africa)

Best Gospel Artist
Benjamin Dube (South Africa)
Janet Otieno (Kenya)
KS Bloom (Ivory Coast) – WINNER
Levixone (Uganda)
Moses Bliss (Nigeria)

Best Live
Burna Boy (Nigeria)
Fally Ipupa (DRC) – WINNER
Musa Keys (South Africa)
The Compozers (Nigeria)
Wizkid (Nigeria)
Yemi Alade (Nigeria)

Best Dancer
Robot Boii (South Africa) – WINNER
Tayc (France)
Uganda Ghetto Kids (Uganda)
Yemi Alade (Nigeria)
Zuchu (Tanzania)

Best Artist Africa: Anglophone
Asake (Nigeria) – WINNER
Ayra Starr (Nigeria) Black Sherif (Ghana)
Davido (Nigeria)
Diamond Platnumz (Tanzania)
Fireboy DML (Nigeria)

Best Artist Africa: Francophone
Didi B – Ivory Coast – WINNER
Emma’a (Gabon)
Fally Ipupa (DRC)
KO-C (Cameroon)
Locko (Cameroon)
Serge Beynaud (Ivory Coast)
Viviane Chidid (Senegal)

Best Artist Africa: Lusophone
Gerilson Insrael (Angola)
Lisandro Cuxi (Cape Verde) – WINNER
Perola (Angola)
Plutonio (Mozambique)
Soraia Ramos (Cape Verde)

Best Artist: Rwanda sponsored by Kiss FM
Ariel Wayz (Rwanda)
Bruce Melodie (Rwanda) – WINNER
Bwiza (Rwanda)
Chriss Eazy (Rwanda)
Kenny Sol (Rwanda)

Best Artist: France and Belgium
Aya Nakamura (France)
Booba (France)
Nihno (France)
Ronisia (France)
Soolking (France)
Tayc (France) – WINNER

Best Artist: UK
Central Cee – WINNER
Headie One (UK)
Ms Banks (UK)
Raye (UK)
Stormzy (UK)

Best Global Africa Artist ( By Voting): Rema WINNER

The Trace Awards included performances by approximately 50 African and Afro-inspired artists from around the world, including Davido, Yemi Alade, Mr. Eazi, and Diamond Platnumz.

The Trace Awards are a new award franchise created by Trace, a global TV and multimedia platform. The purpose of the awards is to recognize African and Afro-influenced musicians from Africa and around the African diaspora.

Content courtesy of Not Just Ok, Billboard & NFH Digital Team

The Impact of African Fashion, Food and Music on Global Pop Culture

The rich tapestry of African heritage has woven its threads deeply into the fabric of creation in the dynamic world of global pop culture, leaving an imprint that is felt by people all over the world.
The rich symphony of rhythms, colors, styles, and narratives that make up Africa’s effect on the world’s pop culture landscape has captured people’s attention.
African culture has surpassed geographical limits, influencing and enhancing the global cultural mosaic in everything from music and fashion to art and dance.

Music: A Sonic Journey
The throbbing rhythm of African music is at the core of its effect on worldwide pop culture.
Every region of the world has been influenced by pulsating rhythms, contagious melodies, and soul-stirring harmonies that have their roots in Africa.

Traditional African drumming’s rhythmic patterns have evolved into the worldwide sensation known as Afrobeat.

This genre was invented by musicians like Fela Kuti, who combined traditional rhythms with contemporary components to produce a sound that is recognized by audiences on many continents.
Today, the Afrobeat genre has captured the attention of international superstars and continues to influence contemporary music with its mix of funk, jazz, and African rhythms.

Fashion: A Kaleidoscope of Identity
A combination of color, history, and invention make up African fashion.
African textiles are more than just clothing; they are carriers of stories and symbolism, from the dexterous beadwork of Maasai jewelry to the bright designs of West African wax fabrics.

African aesthetics have been embraced by the international fashion industry, exhibiting a variety of design trends and materials.
Traditional African themes are being used as inspiration by designers to create attire that is universal. African headwraps are elegant, kente cloth is regal, and modern silhouettes are combined with indigenous textiles on the runway.

Dance: A Celebration of Life
African rhythms and movements vibrate with vitality in the world of dance. African societies place a great deal of value on traditional dances, which frequently represent rites, holidays, and storytelling.
These dances have developed into a joyful, universal language.

From hip-hop to contemporary dance, the energizing and rhythmic motions have influenced many different types of dance around the world. They demonstrate the ability of dance to span cultures and eliminate language barriers.

Art: A Canvas of Diversity
The range of African art, from prehistoric rock paintings to contemporary works of art, is as diverse as the continent itself. Abstraction, symbolism, and a connection to spirituality are features of traditional African art.
These aesthetic traditions have influenced modern artists and designers by infusing themselves into worldwide pop culture. The impact of African art can be found in graffiti, street art, and modern art galleries around the world.
The blending of classic themes with contemporary platforms speaks to the interaction between the past and present that appeals to people all around the world.

Narratives: A Window into Culture
Through oral traditions, folklore, and storytelling, African narratives have captured hearts for countless centuries. These stories frequently offer illuminating cultural and moral lessons.
African storytelling has recently discovered new outlets in literature, film, and digital media.
For instance, the revival of Afrofuturism imagines alternative worlds while drawing inspiration from African mythology and experiences.
This genre serves as evidence of how African narratives continue to have an impact on and mold the imaginary worlds of popular culture.

Stories that Bind
Imagine yourself captivated by a book that interweaves tales of bravery, resiliency, and interpersonal connections. Whether written by contemporary authors or handed down through the years, African narratives provide a view into a variety of realities.

You’re not simply reading when you immerse yourself in these tales; you’re also connecting to the knowledge of African cultures.
These stories, which are frequently based on oral traditions, serve as a reminder of the ability of storytelling to connect people across time and distance and to weave a rich tapestry of experiences.

It’s not only about adopting a trend when we incorporate African elements into our daily lives; it’s also about appreciating a rich heritage that inspires the way we think, move, and express ourselves.
Africa’s influence serves as a continual reminder that culture serves as a bridge that unites us all, whether it be through the rhythm that makes us dance, the colors that decorate our clothing, or the stories that capture our imagination.

Therefore, keep in mind that you aren’t just adopting a lifestyle when you dance to an Afrobeat song, admire African-inspired clothes, or just embrace the joy of movement. Rather, you are taking part in a worldwide celebration of creativity, harmony, and the beauty of diversity.

Parting Shots; The Unifying Thread
In conclusion, the presence of African influences in popular culture around the world is proof of the ability of culture to bring people together.
Africa’s pulsating rhythms, vivid hues, expressive dances, and intriguing stories have crossed borders and influenced pop culture all over the world.

The resonance of African culture serves as a reminder of the interconnection of humanity and the benefits of accepting diversity.

Let’s recognize the beauty that results when cultures clash, work together, and inspire one another in the worldwide tapestry of innovation as we continue to celebrate the mix of tradition and contemporary.

Content courtesy of  The Guardian Life & NFH

To Honor African Fashion and Culture, the Southern African Times Has Opened an Official Merchandise Shop.

In Honor Of African Fashion And Culture, The Southern African Times Opens Official Merch Store
The Southern African Times, a prestigious media company famous for its thorough reporting of news and events, is excited to announce the opening of its official merch store, a representation of African fashion and culture that goes beyond the bounds of conventional journalism.
The recently updated sat store is expected to enthrall audiences everywhere by reflecting the pulse of Africa and building a close relationship with its followers.

The Southern African Times’ executive director of commerce, Edgar Dzimiri, reveals that the store’s resurgence is motivated by factors other than financial success.

Instead, it aims to close the communication gap between media and viewers by creating an immersive environment that reflects the very best of African identity and innovation. “This endeavor extends beyond commerce and product development,” claims Dzimiri.
“Our main goal is to establish a deep connection with our audience.”

The Southern African Times has delved into the world of apparel and merchandise, handpicking a collection that has been meticulously selected. This is a break from the traditional path of media brand expansions.
We’re not working with organizations that are only interested in logo placement, Dzimiri emphasizes.
We are collaborating with committed designers whose carefully produced brands reflect our dedication to authenticity.

African fashion has dominated the global stage in the 21st century, from runways to music videos and movies. Notably, celebrities like Beyoncé and Michelle Obama have appeared on red carpets dressed in African garb, setting trends and igniting interest around the world.
This effect is further amplified by the prevalence of Afrobeat and African dancers on television.. While the world pays attention, young Africans everywhere are showing a rebirth of interest in their history, including a revived passion for traditional clothing and cultural practices.

An example in the field of African fashion, u.mi-1, connects with this story.
They produce contemporary jackets and pants known lovingly as “African denim” by maintaining and reworking the traditional handcrafted Nigerian cloth known as aso-oke.

The designs put a modern spin on tradition while showcasing the depth and variety of Nigerian culture in each piece.

The Southern African Times works with companies like u.mi-1 to promote African design and culture. The media behemoth adds to the ongoing discussion over the value of cultural heritage and artistic expression by opening an official retail store.
By transcending conventional storytelling and enabling readers to embody the precise essence they read about, the convergence of journalism and fashion in the Satstore offers a potent synergy.

The Southern African Times is steadfast in its dedication to engaging with its readers on a deeper level as the worldwide spotlight on African culture becomes brighter by the day.
The official merch store, which invites people to engage with the pulse of Africa and appreciate the richness of African design and culture, is a monument to this commitment.

As the world pays attention, young Africans all around the world have rekindled their interest in their history, including their love of traditional clothing and cultural practices.

Content Courtesy of MENAFN & NFH

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