L’Oreal’s Full Wear Concealer Waterproof, Full Coverage has some performance issues and iffy ingredient choices that prevent this concentrated concealer from ranking among the best.
This creamy concealer comes in a plastic tube whose cap-based wand applicator has a larger-than-normal sponge-tip, similar to Tarte’s Shape Tape Contour Concealer. When L’Oreal says this is full coverage, the brand means it; anything more than a dot or two of this and you’ll probably wind up getting more coverage than you anticipated!
At first, this is easy to apply and blend, but do so quickly, as this dries fast and then it won’t budge. The strong matte finish is best for those with normal, combination, or oily skin, as it will emphasize dryness if your skin is on the drier side. As for using this around the eyes, it works but prepping skin in this area with an eye cream or moisturizer helps.
This perfectly covers dark circles, blemishes, and imperfections, and can also serve as a highlighter and contour product as claimed, too. Side note: most concealers can do double or triple duty, and have been doing this for years and years, though recently it’s popped up much more in marketing claims, including those for this product. Due to the amount of coverage you get, we don’t encourage trying this as highlighter or contour unless you’re highly skilled.
We found that this was waterproof as claimed, and barely budged at all during a full day at work. There was no fading, and just the bare minimum of creasing towards the end of its wear time. Not too shabby!
What we don’t like, though, is the inclusion of fragrance and the fragrance ingredient citronellol in the formula. While they’re not high on the ingredient list, the smell is instantly noticeable and lingers, and fragrance puts skin at risk for irritation (to say nothing of putting a fragranced product so near the sensitive eye area).
While this has some standout qualities, there are enough dings against it to keep it from ranking among our best concealers, which include others from L’Oreal and sister brands Maybelline and NYX.
Jar Packaging: No
Tested on animals: Yes
Content courtesy of Beautypedia & Nairobi fashion hub